Top of The News
by Thom Forbes
Gas prices are high, jobs are scarce and nothing seems to be made in the U.S.A. anymore. Do you know what America and Americans really need? The Elio, according to … Read the whole story
TECHNOLOGY
by Aaron Baar
If there's one thing people love doing on Facebook, it's sharing photos. Nikon is giving its fans (who are naturally more inclined to share … Read the whole story
AUTOMOTIVE
by Karl Greenberg
The just-launched campaign involves, first, getting people to tweet #wantnewcar about why they need a new car, and then responding in real-time with tweets … Read the whole story
RETAIL
by Sarah Mahoney
Target, now in its 12th year of busing freshmen to nearby Target stores for after-hours shopping trips, is upping its college game this year, … Read the whole story
FOOD
by Karlene Lukovitz
Eight months ago, Twinkies and other Hostess Brands looked doomed when the already financially troubled company shut down in the wake of a crippling … Read the whole story
TOURISM
by Tanya Gazdik
A campaign from the North Lake Tahoe Marketing Cooperative targets San Francisco residents, offering them warmer weather than they can get at home. The … Read the whole story
RESEARCH
by Karl Greenberg
The best overall brands in health and beauty, and food and beverage categories are Crest, Gillette, and Dove; and Kellogg, Heinz, and Kraft, respectively, … Read the whole story
COMMENTARY
by Tony Quin, Columnist
Innovation is tough enough without tying our hands to the past. We need to send a clear message that winning requires risk, and that … Read the whole story
COMMENTARY
by Navin Nagiah
We have moved from traditional CRM to customer experience management. Today's CMO has a unique opportunity for the first time to engage with the … Read the whole story