June 3 - 6, 2024
Friday, March 6, 2015
Top of The News
The Ringling Bros. and Barnum & Bailey Circus said yesterday that it would retire elephants - a featured marketing mascot for more than a century - from its performances by … Read the whole story
BEVERAGESJohnnie Walker's premier Blue Label blend has unveiled a prototype "smart bottle" that enables the brand to, among other things, send targeted, personalized marketing … Read the whole story
BEVERAGES"The campaign is celebrating the return of Shock Top Lemon Shandy, designed to bring a summertime vibe to cold weather cities in desperate need … Read the whole story
AUTOMOTIVEReal Harley-Davidson riders doing donuts and wheelies, jumps, ice racing, and dirt racing are the stars of a new campaign by Harley that includes … Read the whole story
RETAILThe National Retail Federation reports that a long, bleak winter has Americans eager to get their green on, with consumers planning to spend a … Read the whole story
HOT SPOTNorwegian fan favorite ComfyBalls, which sells what it calls the ultimate comfort boxer trunks, has a problem: The U.S. Patent Office has refused to … Read the whole story
- COMMENTARY
The lack of diversity at tech companies, and the concomitant dearth of opportunities for many Americans to get digital skills that make them competitive … Read the whole story
UPCOMING EVENTS
Brand Insider Summit CPG May 5 - 8, 2024
Virgin Hotel
Featuring top industry speakers including:
Christopher Elliott - The Coca-Cola Company, Senior Director, End to End Connections & Media
Michele Burchfield - Blume Honey Water, Founder & President
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July 22 - 25, 2024
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October 2 - 5, 2024
