A-B's Mexican Imports brand director shares the keys to developing creative that enhances a brand's connections during culture-specific holidays. Read the whole story

Unlike previous holiday efforts, each of the ads stands alone in promoting specific products, which will make it easier to adjust the retailer's strategy … Read the whole story

For $5 a month, CarePass offers free delivery on most medications and other purchases and access to a pharmacist hotline 24/7. Read the whole story

Super-agent Lance Sterling, voiced by Will Smith in the film, shows off fully automated driving mode in Audi RSQ e-tron, fictional concept car. Read the whole story

Spotify will give a new Google Home Mini to new and existing Spotify Premium For Family plan subscribers in the U.S. Read the whole story

The turkey help line already used text, email and live chat before adding an Amazon Alexa skill this year. Read the whole story

Moviegoers will be urged to open the Noovie Arcade app and aim their phone camera at the movie screen, which starts the AR experience. Read the whole story