On the faux hoofs of Beyond Meats' thunderous IPO a couple of weeks ago, Impossible Foods yesterday announced it has raised an additional $300 million in financing. Read the whole story
Nike's powerful new "Dream with us" ad was greeted by a video criticizing the company for its discrimination against pregnant athletes. Read the whole story
Reports in the British newspaper "The Telegraph" said Unilever is offering $1 billion for the Houston-based firm. Read the whole story
The ad features a song from the Latin music star's new album. Read the whole story
"Bear Force One" is JetBlue's first livery dedicated to a team in the NHL, third livery dedicated to a Boston professional sports team. Read the whole story
Thanks to a flurry of expensive ad buys, old-school TV viewers haven't been able to escape the D2C onslaught led by brands like Peloton, … Read the whole story
The automotive category represents one of the largest contributors to global digital advertising spend, per Eyeota. Read the whole story
New campaign is anchored by CGI film developed in conjunction with the Bureau's AOR Peter Mayer Advertising and strategic creative group Atk Pln. Read the whole story
Plato's theory that everyone wants recognition not only explains the mechanics of democracy but also social commerce, on which many D2C brands are built. Read the whole story
Latest device allows the use of Quick Gestures, so rather than shouting to turn down music, a consumer can simply raise a hand, Read the whole story
Outdoor ads have a steadfast, evergreen quality that appeals to most younger consumers and cannot be overlooked by skipping, fast-forwarding or paying more to … Read the whole story