The focus on certain mobile commerce technologies sometimes can be used in totally different ways from which they were initially intended. For example, NFC (Near Field Communication) technology has long … Read the whole story
Facebook, a mobile-first company, has bought the shopping search engine TheFind, with plans to capitalize on the technology and close it down. Some members … Read the whole story
Adidas has extended its supply chain processes and best practices into the marketing funnel. The company is using radio frequency identification technology to track … Read the whole story