Friday, February 27, 2004
  • Start The Presses: Papers Cut Into Broadcast TV Ad Market Share

    Driven by a surge in demand from national advertisers, the U.S. newspaper industry turned the corner on its advertising recession in 2003, growing its … Read the whole story

  • TVB: Oops! Network Ad Spending Rose, Not Fell During Q4, Full Year '03

    What a difference a month can make. For network TV ad spending in December 2003, it amounted to nearly $2 billion of difference, the … Read the whole story

  • Hallmark Channel Greets Higher Ad Revenues, Ratings

    Hallmark Channel's fourth quarter brought many happy returns to its parent company, Crown Media Holdings Inc. Ad revenues jumped by 79 percent, with $24 … Read the whole story