MediaDailyNews Editions for May 2007
MediaDailyNews - Thursday, May 31, 2007
TVB To Advertisers: Non-Cable TV Thriving
Brandtique: Red Lobster
Comcast Wants To Lead Interactive Ad Charge
Mediaedge:cia Names New Executives
News Corp, NBCU Sign New Cable Nets To Web Venture
Product Placements Of The Week
'New York' Love Heads Upstate
Highfields OKs Potential Clear Channel Sale
Nielsen: Interactive Fueling Growth, Trade Publications Lagging
Score: ESPN's Revsine Heads To Big Ten Net As Lead Host
MediaDailyNews - Wednesday, May 30, 2007
IMS Worldwide Taps Paul Baynton As GM
Madison Avenue Vet Joel Zaremby Joins Project Apollo Team
ABC Launches New Show "i-Caught" With User Videos
Silverman,Graboff Co-Chair NBC Entertainment, No Upfront Impact
TBS Streams Original Episodes After TV Debut
Media X: Bad Box
Madison Avenue Warms To Silverman, Expect Greater Product Placement
USA Today Extends Brand To Books
New Digital Screens Transform Outdoor Ads
Spot Runner Teams With Reed Elsevier Unit To Offer Media, Creative To Local Law Firms
MyNetworkTV Unveils Fall Lineup, Awaits Ad Response
Fox's 'Lot' Off Mark, CBS Reruns Score
Correction: Washington Post, Slate Align With Facebook
MediaDailyNews - Tuesday, May 29, 2007
Aegis Shareholders Reject Bollore -- Again
Election '08: Washington Post, Slate Align With Facebook
Nielsen Green Lights Blue Screens In New Orleans, Adds Quality Controls For All Metered Markets
LIN TV Explores Possible Sale
Net Profit: Broadcasters Pursue Upscale Viewers, Ad Dollars
TBS Goes Faith-Based To Promote 'House Of Payne'
K-Rock Back In Big Apple
BIA Sees Expected Rev Growth In 2008, Spanish TV, Too
Summer Begins: CBS Wins With Reruns, Fox Can 'Dance'
Mag Bag: Bonnier Develops Video Content For 40 Titles
MediaDailyNews - Friday, May 25, 2007
Correction: Carat Lost Only Portions Of Hyundai, Pfizer
BET Home Entertainment Launched Via Paramount
Telemundo Airs Drama Without Ads, But Product Placement
Reports: Credit Suisse Narrows Media Pitch
Digital Media, Research Fueling Aegis Growth
Maggio's ReacTV Aims At Broadband Distribution
US News & World Report Cuts Edit Staff
Fan Wrath: 'Idol' Runs Over, Net, TiVo Hear From Viewers
The Harder They Fall: 'Idol,' 'Lost' Drop 20% In Finales
Winner: USA Today Is Most Read U.S. Newspaper
Everson To Head MTVN's U.S. Ad Sales
Mag Sag: Readership Growing Older
Census Approaches Consensus, Narrows Review For Awareness Campaign
MediaDailyNews - Thursday, May 24, 2007
Starcom Captures Captivator, Taps Arc's Lowell To Oversee New Approach
Sears Win Validates MPG, Marks Yet Another Blow For Carat
MediaVest Taps Donahue, Kite As Presidents
Online Ad Spending Surges 35% To $17 Billion
Brandtique: Jiffy Pop
Rentrak Launches Mobile TV Trial
Upfront Stalls Over Commercial Ratings
Extend Reader Reach: Magazine Sites Go Wiki
New Agency Focuses On Health Care Branding
Google Tests Video Ads, Can Be Skipped By Users
Product Placements Of The Week
Nissan Eyes Hispanic Market With Soccer-Themed Reality Show
TV Spending Falls 5.3%, Auto, Real Estate Are Culprits
Sweeps Finale: Fox Wins, But ABC Is Net To Watch
DirecTV Lures More Channels With HD Promises
Score: QVC To Market NFL
MediaDailyNews - Wednesday, May 23, 2007
Broadband Enterprises, PIC-TV Team For Pre-Roll Promos
Omnicom Splits Shares, Declares Dividend
NetRatings, comScore Agree To MRC Audits
USA Uses Campfire To Market '4400'
Media X: The New Consumer Niche, Shiftless
AT&TU Adds Detroit, Telcos See Cable, Satellite As Real Threat
CNN, CBS, NBC Expand Web Presence
Sirius Radio Launches Martha Stewart Show
Azteca Taps Davis As EVP, Marketing
Earthbound: XM Satellite Snafu May Impact Merger Talks
Telemundo Goes Presidential: Offers 2 Debates Among Dems
Long-Term Hispanic Trend: Spanish Less Important in Future?
NBC Says Goodbye: Phillips Leaves 'Dateline'
Clean Sweep: Fox Will Win Season, May Sweeps
CAA Boosts Joost Brand Image
MediaDailyNews - Tuesday, May 22, 2007
NATAS Taps Shelly Palmer As President
Can Madison Avenue Remain Relevant, Compete With Google, Microsoft?
AT&T Brand Campaign Goes Into High Gear
XM Launches Election 2008 Channel
LATV, Bilingual Net, Adds 10 New Markets
House: Hearings On Food Marketing To Kids
Monster Of A Deal: Job Site Teams With 80 Newspapers
Verklin, Other Aegis Directors Sell Shares
NYTimes Reports Print, Media Ad Drop, Net Sales Climb
Clear Channel Radio Launches Free Mobile Service
Metro New York To Launch New Web Site
NBC Keeps 'Deal' Out Of Summer Lineup
Comcast: Eyes Fall Launch Of New Regional Sports Net
Sweeps: 'Housewives' Finale Perks Up Ratings, ABC Wins Night
MediaDailyNews - Monday, May 21, 2007
LIN TV Explores Possible Sale, Stations In Top 50
Verizon Taps 10 Agencies To Unite Cross-Biz Efforts
Clear Channel Accepts Revised Buyout Bid
Ogilvy Makes Exec Changes In New York
SF Chronicle Cuts Edit Staff By 100
Send Me Your Pitches: HDNet's Cuban Wants Original Ideas
Spymac Site Pays Users For Most-Watched Videos
'Simpsons' Hit Milestone: 400th Show
Sweeps: Fox Should Keep 18-49 Crown, NBC Drops
Mendelsohn Lets Clients Tailor Surveys To Affluent
MediaDailyNews - Friday, May 18, 2007
MediaVest Managers Get New Stripes
MediaCom Names New Strategy Chief, Taps Mediaedge:cia's Cipolla
Research Reveals Young Adults Read More Magazines, Not Less
2 NY Times Online Execs Join DailyCandy
Matthew O'Grady Named Claritas President
LimeGreen Adds Ex-McDonald's Exec As Partner
Discovery Closes Stores, Focuses On E-Commerce
Fox Fall: 10 New Shows, Great Stability
Outdoor Ad Spending Rises 8% During Quarter
CW: New Shows, New Ad Positions For Fall
Private Equity Sets Sights On Nexstar
Marquee: WaMu Gets MSG Theater Name
'Idol' Returns To High Ratings, CBS' 'Price' Is Right
Mag Bag: 57 New Digital Initiatives in First Quarter
Correction: Gannett Broadcast Prez Retires
MediaDailyNews - Thursday, May 17, 2007
Variety, AMC Team For Film Site
Time Warner Buys Stake In Adtech
XM Shock Jocks Suspended
Portada Debuts New Print Ad-Tracker
Winter New Media Director
Univision: We're No. 5 And We Got The Youth Creds
CBS: Live Plus Three Ratings To Dominate Upfront Negotiations
As Congress Grumbles, Pharma Biz Scrambles
Uva Leads Univision Into Upfront
Boomers Defy Convention, Less Brand-Loyal Than Expected
New Fox Ratings King: 'House' Beats 'Idol'
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