Looking to gain a deeper marketing experience for mobile consumers, Starz Entertainment has become the first TV partner to sign up for AT&T's new … Read the whole story
While many Super Bowl surveys will talk up the importance of viewers wanting to see the TV commercials, research company Survey Sampling International says … Read the whole story
ABC's first effort to deploy a new Nielsen app that allows a real-time, two-screen experience with an iPad and TV went belly-up last fall. … Read the whole story
Monster Media, which creates highly visible digital out-of-home advertising displays on the sides of buildings, storefronts, malls and mass transit, is responding to growing … Read the whole story
McClatchy Co. will cut 52 more positions, with 32 cuts falling on the Sacramento Bee and 20 at the Charlotte Observer. The economic recovery … Read the whole story
Mike Bloxham, a British interactive media expatriate, who as director of insight & research for the Center for Media Design at Ball State University … Read the whole story
Shares of top-10 cable operator Mediacom continued to rise above the price CEO Rocco Commisso has agreed to pay shareholders to take the company … Read the whole story