Wednesday, August 28, 2013
  • NCC Adds Dish, Ups TV Inventory

    National cable rep NCC's big system to amass local cable, satellite, and telco inventory has added a big player -- Dish Network. The Dish … Read the whole story

  • Exchanges Now A 5% Solution On Madison Avenue, Supplanting Ad Nets

    While exchange-based media buys are still only a fraction of the total media volume processed by big agencies, they are the fastest-growing segment of … Read the whole story

  • Captivate Taps SparkRecipes For Food Content

    Captivate Network, which delivers digital video to professionals in elevators and lobby areas, has struck a deal giving it access to editorial content from … Read the whole story

  • NBC, ABC Tie For Summer Ratings

    Summer TV ratings are now a neck-and-neck race -- with ABC and NBC tied for the lead. With 13 weeks of summer ratings now … Read the whole story

  • British Launch Study On TV Violence

    Ofcom, the British version of the Federal Communications Commission, will launch a study seeking to gain a sense of popular opinion about violence on … Read the whole story

  • Nielsen Taps eXelate's Data Pipeline

    Nielsen Online Audience Segments - TV Viewing, has begun using eXelate conneX, a cloud infrastructure service, to segment, map, and create customer audiences it … Read the whole story

  • Underwood, NFL Players Team For 'Sunday Night Football' Sequence

    NBC is putting its faith in a group of NFL players to strengthen its new opening sequence for "Sunday Night Football." Thirteen players, including … Read the whole story

  • Hulu Teams With Lionsgate Television For 'Deadbeat'

    Trying to hold its own against Netflix and other new-age TV programmers, Hulu is partnering with Lionsgate Television to co-produce "Deadbeat" -- a supernatural … Read the whole story

  • The Parent Trap: The Miley Virus

    "Young lady, put down that foam finger. Right now! And what did I say about keeping your tongue in your mouth?" That's a mother/teen … Read the whole story