Omnicom has appointed Troy Ruhanen president and CEO of TBWA Worldwide, succeeding Tom Carroll, who will continue as chairman of TBWA Group. Jean-Marie Dru … Read the whole story
iTunes Radio has not turned out to be the "Pandora killer" some predicted when the Apple music service was launched last September. Pandora remains … Read the whole story
It's clear that mobile and social have become more than a shotgun marriage. Findings from comScore last month showed that more than 70% of … Read the whole story
Cinema advertising network Screenvision is expanding its offerings for clients to include creative services with the launch of a new outfit, 40 Foot Solutions, … Read the whole story
TV/radio station deal-making slowed down for the second quarter of 2014 -- partly as a result of new Federal Communications Commission rule-making. Mergers and … Read the whole story
Discovery Fit & Health will become Discovery Life Channel -- the second cable network this summer to announce a name and content change. Now … Read the whole story
DigitasLBi Boston is hosting its 15th annual "Eternship" program, where 25 local high school students are immersed into the agency to learn about various … Read the whole story
DraftKings.com has agreed to permanently stop touting itself as the "industry leader" and No. 1 destination for fantasy sports, the Better Business Bureau's National … Read the whole story
Microsoft within the coming months will release reporting speeds that enable marketers to receive feedback from campaigns in 30 minutes rather than four hours. … Read the whole story
The radio business returned another round of undistinguished results in the second quarter, judging by the latest figures from Emmis, which reported the details … Read the whole story
"The first Roku box was called the 'Netflix player,'" Parks Associates' Barbara Kraus tells "Marketing Daily." "There's a longstanding relationship with Netflix there, even … Read the whole story
Are you still looking to hire a digital marketing specialist? If so, put on your Members Only jacket, pick up your Newton, and get … Read the whole story