MediaDailyNews Editions for January 2015
MediaDailyNews - Friday, Jan. 30, 2015
FCC Says Broadband Now Means Speeds Of 25 Mbps
YouTube To Create 'Talkable' Second-Screen Moments With Super Bowl Live-Stream Halftime Show
Super Bowl Ads Sell Out At $4.5M Per Spot
Dentsu Aegis Creates U.S. CEO Role, Appoints Rob Horler To Fill It
Unilever Selects Omnicom's PHD, Resolution Media For Global Search Duties
An Economic Tale Of 2 Newsweeklies
Microsoft, numberFire Using Big Data To Predict The Super Bowl
Viacom's Ad Revs Dip 6%, Overall Revs Up 5%
Where Have You Gone, Go Daddy?
PSAs That Pack A Punch: Domestic Violence's Star Turn
What A Great Time To Remind You That Football is Stupid
Dish TV Carries El Rey
TWC Records Lower Revs, Subscribers
NCM Partners With Grammys
AdTaxi Broadens Network With Tribune, Seattle Times Partnerships
Nickelodeon To Offer Digital Video Service
Fans Want To Go Deeper With Super Bowl Brands
90% Of Marketers Think Personalization Is The Future
Anyone With Eyes Can See That Commercial Clutter Is On The Rise
MediaDailyNews - Thursday, Jan. 29, 2015
ANA Projects 'Substantial' Surge In Native, Finds Ethics And Disclosure Remain Big Issues
Brands Prepping 'War Rooms' For Real-Time Marketing During Super Bowl
Germany's Axel Springer Leads $25 Million Round In 'Business Insider,' Will 'Fast-Track' Global Expansion
The Real Reason Google Glass Failed
TV News Like Social Media News: Here Today, Gone Tomorrow
Havas EHS, Havas Discovery Merge To Become Helia
Split Decision: Volvo Sweeps Global Creative Awards Market
Cable Nets Add Ad Inventory, Broadcast Trims Back
Bloomberg Business Launches Flagship Site
Walmart, Other Brands, Retailers Cozy Up To Search Marketing Leading Up To Super Bowl
Groups Set To Tweet About Gender Equality During Super Bowl Ads
Will The NFL Ever Shake Its Domestic Violence Image?
Facebook's 2014 Revs Hit $12B, Momentum Driven By Mobile
In Nissan's New Super Bowl Spot, Dad's A Race Car Driver
Pinterest Expands Promoted Pins, Enhances Brand Presence
Meredith Acquires 'Shape', Phases Out 'Fitness' In Print
Meredith's TV Stations Air 60% Ad Rev Rise
Google's Waze Real-Time Reporting App Criticized For Tracking Police
Dow Jones Wins Video Privacy Battle Over Roku App
What The Mobile Tipping Point In Search Means For Marketers
MediaMath Taps Buchalter, Lamb As Co-Presidents
AT&T To Debut 'Snapperhero' Series On Snapchat
MediaDailyNews - Wednesday, Jan. 28, 2015
Yahoo To Spin Off Alibaba Stake, Reports Earnings
Snapchat Launches Media Platform Discover
Forecast: Global Ad Spend Slows, Highest In Emerging Markets
Casale Media Rebrands To Index Exchange To Support Growth In Programmatic
New FTC Report Calls For Privacy Laws, Urges Companies To Minimize Data Collection
Facebook's New Sales Model Offers Conversion Lift
Adobe Report Suggests Media Buys More Effective On Certain Days Of The Week
Triton, eXelate Bring Digital Audio To Programmatic Campaigns
Microsoft's 2014 Revs Up 8%, Expects To Improve Ad Game In 2015
Twitter Delivers Group Messaging, Rolls Out New Mobile Video Camera
PubMatic, Bidtellect Team For Native Programmatic
Fraud, Viewability Lead Ad Tech 'Trends To Watch'
Mark Read To Take CEO Reins At Wunderman
WWE Digital TV Pays Off
Super Bowl XLIX: 3 Tips To Score A Cross-Screen Creative Touchdown
When Do We Need To Revise The 'Up' Part Of The Word Upfront?
MediaDailyNews - Tuesday, Jan. 27, 2015
Conde Nast Launches 23 Stories For In-House Native Ads
Broadband Providers Say Consumers Don't Need Speeds Of 25 Mbps
Consumers Say Ads Are Now Less Informative About Products
Fox Networks Taps Lefkowitz As EVP, Ad Sales
Sideswipes: Nike+ Trust?
Average Super Bowl Spending To Be $77.88
Awaiting U.S. Approval, Publicis Again Extends Sapient Tender Offer
Super Bowl Teams Kick-Start More Social Buzz Than Other NFL Teams
Merrell, Oculus Rift Take Virtual Hike Through Sundance
AOL Debuts A Mini-Newscast, And A Comedy, 'That's Racist'
Coke Airing Super Bowl Ad Teasers on TV; Also Offering Supporting Videos Online
Ad-Supported TV Tops Online Video
Microsoft CEO Nadella Stepping Up Innovation Through Cloud, Search, Social Services
Emmis Names Top Management For 'Texas Monthly,' 'Cincinnati'
AT&T Taps Fluent For Millennial Marketing Projects
AOL Ready To Drop Axe On Sales Staff
Facebook Downplays FBX, But Touts Real-Time Super Bowl Targeting
Facebook Audience Network vs. AdSense: A Battle Royale Brews
MediaDailyNews - Monday, Jan. 26, 2015
Unilever Launches Global Media Review
'Sports Illustrated' Lays Off All Staff Photographers
Scouting Report: Why Cookies Were CES' Next Big Thing
Google's Schmidt Tells Us The 'Internet Will Disappear,' Microsoft Bing Defines What That Means
Top 7 Things Nobody Will Miss When The Internet Disappears
AT&T Buy Of DirecTV Makes U-verse Profitable
CES 2015: How Does It Translate For Marketing Exploitation?
Facebook Makes Big Pitch For Super Bowl Ad Dollars
Microsoft Acquires Revolution Analytics With Focus On Predictive Analysis
Most Brands Aren't Getting What They Are Paying For In Super Bowl
Q&A: The Rise Of 'Buy Our Product, Change The World' Positioning
AC/DC In D.C. As Automakers Reveal Electric And Hydrogen Plans
Linear TV Boosted By Online Viewing
Two-Thirds Of Mobile App Developers Sell Programmatically
Gates Family Sees Mobile As Key To Eco Development
A LUMA-style Depiction Of TV As It Collides With Digital
MediaDailyNews - Friday, Jan. 23, 2015
I Cried That I Had No Bread Bags For My Shoes -- And Then I Met A Man With No Feet
Mirum Management Team Taking Shape
Turn Adds New 'Deal ID' Partners For Mobile, Video
My First Super Bowl Ad
Sports TV Comprises Most Cable Costs
Let's Talk About That Vox Media Super Bowl Ad
Analytic Partners, Keller Fay, Converseon Team To Integrate Social, WOM
Google Slips In Q4, Gives Up Search Market Share To Bing, Yahoo
Microsoft Unveils HoloLens, Readies Next Phase Of Interactive Advertising With Holographs
WhatsApp Launches Web Browser
AppNexus Adds 3 To Exec Team
Clarification: Q4 Revenue Estimates
Google, Viacom Prevail In Video Privacy Battle
'Guardian' Gives Journos Keys To The Analytics Engine
HBO's OTT Offering Could Change Pay-TV Game
MediaDailyNews - Thursday, Jan. 22, 2015
comScore Brings Pre-Bid Data To Programmatic Marketplace
MediaCom Takes CMA Best In Show For Pennzoil's Mario Karting
Hipcricket Files For Bankruptcy Protection, SITO Mobile To Buy Assets
AdLarge Handles Ad Sales For LRN 24-7 Radio Formats
Industry Applauds Obama's State Of The Union Focus On Digital Concerns, Country Favors Taxing Wealthy
Digital Up, TV Dips In Q4 Media Spend
Local TV Syndies Beat Cable Syndication
What Does Your Location Say About You, Really?
Flipboard Gets Native with Promoted Items
Local TV Benefits From Targeting Mobile Users
Commodity Media Is Over: Q&A With Adaptly's Sean O'Neal
MediaDailyNews - Wednesday, Jan. 21, 2015
IAB Study: Programmatic Tech, Data Remain Daunting Challenge Marketers Will Overcome
Most Consumers Don't Want Customer Service Via Social Media
OTA Releases Guidelines On Privacy Assessment, Best Practices
Where Viewability Is Today -- And Why It's Critical For Digital's Tomorrow
Mobile Malware On The Rise
Rentrak, WPP's Kantar Shopcom Strike Data Exchange Deal
NBC Offers Free Super Bowl-Themed TV Everywhere Trial
Facebook Reduces News Feed 'Hoaxes'
Buzzr TV Joins TV Diginet Race
Twitter Buys Mobile Start-up ZipDial
Super Bowl Winner? This Year, Odds Are On Daddy
UK's 'Sun' Drops Page 3 Topless Shots
Kellogg Seeks Input In New 'Open for Breakfast' Campaign
Google Says FTC Settlement For In-App Purchases Requires Dismissal Of Class-Action By Parents
Meredith To Raise Allrecipes Rate Base To 1.1M
Premiere Networks Tap Shapiro As VP Sports Programming
Marriott Hotels To Carry Netflix, Hulu, Pandora
Digital Mag Shop Magzter Launches New Subscription Service
MediaDailyNews - Tuesday, Jan. 20, 2015
GOP Unveils Net Neutrality Bill That Limits FCC's Power Over Broadband
Dentsu Offers Voluntary Buyout Program
Forrester: Pinterest Doesn't Work For Marketers
Alcohol Ads Linked To Underage Drinking
Sideswipes: 10 Things You Never Knew Celebrities Do With Media Buys
LAFF Debuts On Katz Broadcasting
NFL Championship Games Top Most TV Shows
Fast-Food Ads Fared Well Among Millennials Last Year
Del Monte Experiments With Content Marketing
Correction: NBC Digital Research Attribution
Q&A: How Income Predicts Honesty
Hot Spot: NBA Livin' 'The Dream'
Amazon Studios Goes Into The Theatrical Film Biz
It's Time To Face Some Advertising Truths
MediaDailyNews - Monday, Jan. 19, 2015
NBC To Release Daily Digital Video Estimates Of TV Shows
Carmax Launches $60 Million Media Agency Review
NFL, CBS Kick Off With More 'Thursday Night Football'
Seahawks And Patriots: Microsoft Bing Predicts Bittersweet Victory
NBC Revamps Thursday, Champions Dramas
MediaVest Promotes Three To Executive Leadership Team
Yahoo's Mayer Names New Ad Product Team Leader To Revive Offerings
Short-Form Video Forecast To Hit $13B By 2020
Used Car Dealers And Carny Folk....You're Lookin' Good!
Overarching Concerns About McDonald's
Tom Doctoroff Touts Integrating Traditional, Digital Branding
Sprint Says Treating Broadband As Utility Won't Discourage Investment
Los Angeles Considers Alcohol Ad Ban
BBC News Revamps Web Site, App
Marijuana News Signs First Radio Affiliate
Myspace Launches Advertising Cloud To Rival Facebook Atlas
Turn Stops Using 'Zombie Cookies' For Ad Targeting
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