Kantar Media says the game looks to rise above its $445 million level in 2016 -- national TV advertising dollars coming from pre-game, in-game … Read the whole story
Signs and wonders! The mainstream news media lining up to defend Donald Trump, but here they are rushing to condemn BuzzFeed's publication of a … Read the whole story
Legislation requiring government agencies to obtain a warrant before accessing someone's email records has been reintroduced to Congress this week for the third consecutive … Read the whole story
The "splintering" of media has resulted in Americans "sorting" themselves into small groups, "retreating" into their own "bubbles" and thereby closing their minds to … Read the whole story
Forrester reported Wednesday that global technology spending will grow at a rate of between 3% and 4% in 2017 and 2018. The analyst firm … Read the whole story
If the media industry is going to emerge from these tumultuous times with integrity, transparency must be the first challenge we address. Also look … Read the whole story
Although Facebook still doesn't want to be thought of as a media company or publisher, the tech giant increasingly sees news stewardship as central … Read the whole story
Fox has risen to second place among key 18-49 viewers through January 8. The network is averaging 2.59 million 18-49 viewers -- (2.0/6) up … Read the whole story
Saatchi & Saatchi has appointed Magnus Djaba global president of the Publicis Groupe agency network. He will co-lead the agency with Kate Stanners, worldwide … Read the whole story
DETROIT -- With millions of consumers connecting with the automakers via their auto show displays, their design and execution is not taken lightly. Read the whole story
At a time when it seemed like everyone was just about talked out on the subject of "programmatic," Scott Hagedorn changed the conversation, reminding … Read the whole story
A new challenge from the Federal Trade Commission is tapping consumers to solve connected home security vulnerabilities. The IoT Home Inspector Challenge is specifically … Read the whole story
The biggest event in advertising is coming up quickly, but focusing solely on the game (and its commercials) would be a mistake for marketers … Read the whole story
Eight app developers have agreed to resolve a class-action complaint alleging that they violated iPhone users' privacy by uploading their address books. Read the whole story
Says Forrester's Brendan Witcher, "We just had one of the strongest years in retail sales in history." He tells "Marketing Daily" why physical retailers … Read the whole story
Universal Pictures Home Entertainment (UPHE) has named Vizion Interactive search agency of record after the two worked together for a year, promoting titles such … Read the whole story