Mainardo de Nardis, executive vice chairman of Omnicom Media Group, is leaving after 10 years and is looking at a number of startup opportunities. Read the whole story
The automated, biddable marketplace will be operated by the supply-side video advertising platform Telaria. Marketers will be able to bid on inventory through their … Read the whole story
The firm will focus on four areas: communications, experience, commerce and technology -- areas that currently represent about 25% of the holding company's revenue. … Read the whole story
Two U.S.-based movie/TV content companies -- Walt Disney and Comcast -- will now control 20% of all worldwide content spending, once their respective big … Read the whole story
Challenging TV's long-held dominance, however, 43% of adults now report getting their news from web sites or social media. Getting a news fix from … Read the whole story
"It is clear to us that consumers are not going to stand for 16 minutes of ads per hour," Scott Rosenberg, the GM of … Read the whole story
If Disney successfully launches its own streaming service, will NBC Universal be far behind? Pretty soon we'll be overrun with specialty streaming services. Read the whole story
The four news shows target food lovers in singular ways - part of the site's push to evolve its brand cross-platform. Read the whole story
The fact that I am just now discovering some shows that have already been on for multiple seasons should tell you something about how … Read the whole story
Badger & Winters is the latest agency to join the network, which includes Untitled Worldwide, Van's General Store and Beekman Social. Essex, founder and … Read the whole story
Reality shows and hit sitcoms can spike, then lose ratings. The one must-see TV draw is still live events - usually sports. Read the whole story
The longer these shows run, the more the networks will hesitate to do away with them. Read the whole story
Hershey's Bells" campaign is expanding into an interactive experience inviting people via Instagram Stories to play and hear new bell sounds, thanks to Dentsu … Read the whole story