Philadelphia-based Harmelin Media has promoted 28-year agency vet Scott Davis to Chief Revenue Officer, responsible for generating revenue in four areas: new business, product … Read the whole story
It's a no-brainer for brands and agencies to spruce up their capabilities in that space. Read the whole story
Ever since the Nixon/Kennedy debate, televised debates have been less about substance and more about optics. So all other things being equal, the optics … Read the whole story
The new capability will add Salesforce and the conversational capability of Slack, Centro says. Read the whole story
Somebody made a TV miniseries about the space program and Ron Howard and Tom Hanks had nothing to do with it. Read the whole story
"Roadblocking," is defined as "when an advertising campaign creative is the only brand on a particular page or website." Read the whole story
The CCPA may be just the beginning -- the California Privacy Rights Act would mean consumers can opt out of having their data "shared" … Read the whole story
Many openings are receiving hundreds of applicants, many unqualified but desperate to find anything given the state of the tattered economy. Read the whole story
A former Google exec claims micro-targeting of users is far less accurate, and less persuasive, than it appears. Read the whole story