Molson Coors in-house agency VOLT won the "In-House Agency of the Year." Read the whole story
The Emmys have nominated commercials annually since 1997. This year's Outstanding Commercial winner will be announced in September. Read the whole story
If you're looking for an example, companies like Bored Ape Yacht Club, Goblintown and ZenAcademy are already ahead of the curve with strong communities, … Read the whole story
Overall, 81% of participants in a study felt their NFT was a good investment, and over a third said they bought to resell for … Read the whole story
Netflix reportedly now needs to renegotiate deals with Hollywood studios, which then have to deal with actors, producers and directors looking for new dollars … Read the whole story
By selecting Microsoft as the technology and sales partner for its ad-supported tier, Netflix has remade Microsoft as an important digital ad player. Read the whole story
A new survey from Deloitte suggests parents' worries about inflation are not going to slow down back-to-school expenditures. Read the whole story
SKUx wants to change the way promos are delivered and redeemed. Developers at the company created technology to capture first-party data based on how … Read the whole story
Rising ad spending for TV and streaming is coming from digital and social media as well as linear TV, according to a new survey … Read the whole story
Shoppers who are familiar with fashion brands are most likely to seek out those brands' websites, even when they don't have a product in … Read the whole story
Google released Ads Creative Studio on Thursday after announcing it last year. The platform, which PepsiCo and General Motors South America tested early on, … Read the whole story
Also, Havas Media Global CEO Peter Mears will become Chairman of the Havas NA region in addition to his current role. Steve Netzley, founder … Read the whole story
Fast fashion retailer Primark ran afoul of ad industry guidelines by displaying children's clothing emblazoned with sexist stereotypes. Read the whole story