The Consumer Data Protection Act, passed this week by the Virginia state senate, would outlaw the sale of data that can identify someone's location … Read the whole story
Amazon's online ad business generated $17.29 billion in Q4 2024, with $20 billion in total profits in the holiday period, the company reported Thursday. … Read the whole story
COMMENTARYWarning: This post contains sensitive content, which some people may find offensive or disturbing. It's about MAGA threats to democracy, the ad industry, possibly, … Read the whole story
A campaign starring rap duo Ying Yang Twins aims to double gametime fun. Read the whole story
This year's ad for nonprofit Come Near invites viewers "to explore the contrast between greatness as our society defines it and what Jesus said … Read the whole story
Google's Super Bowl ad highlights a dad's love for his daughter and showcases how Google AI tools help him translate lessons learned into an … Read the whole story
Strategic president Peter Stern is joining HS&E, part of Horizon Media, as chief growth officer. Read the whole story
TikTok Shop is officially launching in Mexico this month, marking its expansion into Latin America. TikTok Shop first started inviting merchants to open stores … Read the whole story
PlusMedia and Cage Point merged. The new entity debuts with $500 million in billings. Read the whole story
Search behavior varies significantly based on the type of information required, and different platforms now dominate different types of queries. Preferences shift based on … Read the whole story
COMMENTARYThis time, Sally's big O is real -- and it comes from the mayo on her turkey sandwich. Read the whole story
Major gains in sponsorship deals came from ticketing, alcoholic beverages and telecommunications. The total number of actual deals for all the NFL teams grew … Read the whole story
A new report by Buffer examining median engagement rates and trends finds Threads is driving 73.6% more engagement than X .Threads is attracting more … Read the whole story
COMMENTARYCINCINNATI -- Retail media is hot. The ANA just held a members-only conference focused on retail media, hosted by Kroger Precision Marketing in Cincinnati. … Read the whole story
A LinkedIn paid subscriber claims in a new lawsuit that the company violated the federal video privacy law by sharing her personally identifiable video … Read the whole story
- COMMENTARY
Yes, the famous bank robber who hit banks "because that's where the money is" would figure the money is now in CTV advertising. Read the whole story
COMMENTARYWhat drove Disney's upswing in streaming revenue in Q4 last year? A little cartoon dog from Australia named Bluey. Read the whole story
COMMENTARYTegna is ending its Verify fact-checking group, laying off around 18 journalists, producers, researchers and other staff. Read the whole story
Spiegel is joining a group of other big-name investors to form the Department of Angels, which will focus on rebuilding areas most ravished by … Read the whole story
The money it received was for subscriptions to Politico Pro, it says. Read the whole story
Full-year 2024 results will be issued in March. The firm also disclosed that CFO Mary Basterfield will be leaving the company. Read the whole story
