Among the big holding companies, WPP was tops in Q3 organic growth. The U.S. rebounded significantly and WPP expects that trend to continue in … Read the whole story
The QSR's account is up for grabs, but agencies will want to do a sharp profitability assessment before the pitch as the assignment will … Read the whole story
A new survey from Deloitte shows that for the first time, American consumers say the Internet is their most likely destination for Christmas shopping, … Read the whole story
\In its first multi-network campaign for an advertiser, the Digital Place-based Advertising Association teamed with Tri State Ford in the New York market for … Read the whole story
The new company positions itself as an 'influencer' platform for brands targeting the student market which has $120 billion in annual discretionary spending. Sumpto, … Read the whole story
- COMMENTARY
Context, when done properly, is the vortex between media and creative. But with media now separate from creative in most cases, I fear that … Read the whole story
To promote the season three premiere of "Teen Wolf" on Oct. 26, MTV France wanted to stand out on Twitter. So the folks at … Read the whole story
Seattle-based Digital agency, WINTR hired Joe McDonagh as chief strategy officer, a new position. McDonagh joins WINTR from the Bill & Melinda Gates Foundation … Read the whole story
Streaming software platform, Roku named Butler Shine Stern & Partners as its integrated marketing agency, responsible for creative, digital and media work. The selection … Read the whole story
