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Well, here's a feelgood story. Sid Lee is opening a Los Angeles office in the headquarters of men's health charity Movember Foundation. The agency, which already does pro bono work … Read the whole story
COMMENTARYBlack hat online search marketing and traffic fraud can cost brands millions in the long run, but so can consumer fraud through ecommerce and … Read the whole story
"Consumers are becoming more interested in where their food comes from," said Ruth Kimmelshue, president of Cargill Turkey and Cooked Meats. "Cargill is in … Read the whole story
- COMMENTARY
Chalk up another win for Walmart. The world's biggest retailer also has the biggest social media presence as measured by consumer engagement heading into … Read the whole story
Paul Turner will be based in Adbrain's NYC office, but will be traveling extensively per his global position. Most of Adbrain's teams are based … Read the whole story
- COMMENTARY
You can't be sure what happened at the "Today" show, with the very short reign of executive producer Jamie Horowitz, who lasted just over … Read the whole story
The Los Angeles office will be led by Managing Partner Nicolas Van Erum. In addition to Movember, the office will lead work for clients … Read the whole story
In partnership with the United Nations campaign for the Elimination of Violence Against Women, the new Benetton campaign takes an unexpected swing at a … Read the whole story
Shoppers were online and in stores spending during the weekend prior to Thanksgiving Day. The average order value fell 5.4% to $112.86, but online … Read the whole story
Don't make the garbage bag too heavy, because Rob Lowe is sporting some puny arms in the latest ad for DirecTV. And as a … Read the whole story
Redscout has opened an office in London to serve its current client roster and increase its global profile. The agency tapped Jason Cobbold as … Read the whole story
School, a part of independent agency network Project: WorldWide, was named agency of record for the Vail Film Festival. The annual event, staged by … Read the whole story
