MAD Agency Daily Editions for April 2017
MAD Agency Daily - Friday, April 28, 2017
Ad Agency Used Poison to Kill Trees Blocking iPhone 7 Billboards
WPP Says Weaker Spending Hindered Growth
D&AD Awards Five Black Pencils
Transparency Impacts Agency Comps: Omnicom 'Exclusions' Drag Entire Sector
Marlboro Gets Mad While Amazon Gets Love
Brands Commit To Increase Online Ad Spend
Slice Hit With Privacy Suit Over Alleged Sale Of 'Anonymized' Data
Digital Pulp Hires First CMO
Kinetic WW, Horizon Open Doors To Kids
Protect Your Biggest Investment: Customer Data
BuzzFeed Gets Public Pounding By Ex-Employe
NEW! @GuiltyTags Tells Stories Of Murdered Children, Tags People Responsible
REVOLVING DOOR: Anderson Oliveira Joins BSSP As Director Of Creative Technology
BIZ DEV: Barker Named AOR For WaffleWaffle
MAD Agency Daily - Thursday, April 27, 2017
'Not Liberal' Publication Downtrend Slams 'Liberal' Saatchi & Saatchi For Gun Safety PSA
Havas Group Reports 'Slight' Q1 2017 Organic Growth
Cutwater Hires First Executive Creative Director
U.S., Dentsu Score Top D&AD Pencils
comScore Antes 'Table Stakes,' Provides Viewability Data Free
Sabrina Chamberlain Departs MediaCom For RAPP
Ad Spend Figures Don't Lie -- Print's Worst Days Are Yet To Come
Bill O'Reilly's Ratings: Not As Strong As You Might Think
NEW! Enjoy Live Music Before World Ends, Says StubHub
REVOLVING DOOR: A&G Gains New Biz Leader From SapientNitro
BIZ DEV: J. Walter Thompson Amsterdam Awarded Work For Microsoft Netherlands
MAD Agency Daily - Wednesday, April 26, 2017
McCann Snags Network Of The Year, Agency Of The Year at ANDY Awards
McCann Sweeps ANDY Awards
UM Rides With Coach, Named Media AOR For Luxury Brand
Ad Execs Have Distorted View Of Video Across Devices, Overweight Hand-Held
Einstein Foundation Sets 2017 As Coming Out Year
National CineMedia Names Chief Digital Officer, May Unveil New Channels At Upfront
Arla Foods Introduces First-Ever U.S. Brand Campaign
Stonyfield Wants To Save Penguins
Kaplan Univ. Gets Real With New Campaign
When It Comes To Viewer Habits, Ad Folks Are The Stranger Things
Every B2B Vendor Must Understand The Status Quo Bias
NEW! 'It's Not About The Trophies' For Elite MET-Rx Athletes
REVOLVING DOOR: Toygar Bazarkaya Named CCO Of We Are Unlimited
BIZ DEV: Rhythm Adds Visit Anaheim And FivePoint To Client Roster
MAD Agency Daily - Tuesday, April 25, 2017
Oxymoronically-Named 'We Are Unlimited' Hires New Chief Creative Officer
Gyro Hires First COO
Seattle Goodwill Uses Twitter To Sell Goods
Dentsu Aegis' Piluso Enters Media Storm
Chicago Children's Museum Introduces 'Castle' Tale
Gildan Drops Blake Shelton In Favor Of Dad
Insta-Escorts
Working Vs. Non-Working Budgets: Outdated Metric
'NY Times' Finally Joins Snapchat Discover
NEW! 'Spice Up Your Cinco' With 'Most Interesting Man in the World'
REVOLVING DOOR: LIDA Rejiggers Executive Leadership
BIZ DEV: Pacific Communications Group Awarded J.D. Power Work
MAD Agency Daily - Monday, April 24, 2017
IPG Reports 2.7% Q1 2017 Organic Growth
LA Agencies: Are You On This List of IDEA Awards Finalists?
Modus Operandi, Eyeball Merge To Mod Op
VSA Partners Expands Into Media Buying
Sprout Consolidates Biz With Walrus
Canvas Adds Doctor Of Media Psychology
Dropping Anchor: Getting Rid Of Bill-O
Part 8, Feynman
BIZ DEV: The Integer Group Named Digital AOR For World Kitchen
REVOLVING DOOR: BBDO Atlanta Hires Craig Miller, Marc Calamia
NEW! Skeletor Dances To 'Fame' Theme Song In MoneySuperMarket Ad
MAD Agency Daily - Friday, April 21, 2017
In Semi-Retirement, Maurice Levy Will Help Publicis Management Find Their Shoes
Publicis Groupe Posts -1.2% Organic Growth
MediaLink Expands To Europe
For Brands, It's Harder To Be Seen As Green
Accenture Hires UM, Buys Kunstmaan
Stein IAS Nabs Gyro's Danny Turnbull
Dear Marketers, Your Future Is Definitely Female
Will FTC Crack Down On Instagram Ads?
Amazon: Mistakes Brands Make
NEW! Using Sound, Lexter Helps Blind Athlete Run Unassisted
REVOLVING DOOR: Deutsch LA Hires Jorge Calleja As EVP, Executive Creative Director
BIZ DEV: The Republik Named AOR For Graybeard Distillery
MAD Agency Daily - Thursday, April 20, 2017
DigitsLBi Is Launching A Customer Relationship Management Practice
Agencies, Clients Widely Differ On Briefing Process
Anomaly Scores FIFA World Cup Russia
Propel Gets 'Ugly' For Fitness
McDonald's Unbranded Campaign Asks Viewers To Google Coke
Carhartt Takes On Spring Weather Challenge
Nielsen Takes Firmer Hold On Digital, Cites Google Partnership
Dos Equis Taps TV, Sweeps, Questlove For Cinco de Mayo
NEW! New York Lottery Turns Basketball Courts Into Cash Courts
REVOLVING DOOR: Craig Jelniker Joins Cole & Weber As Director Of Integrated Production
BIZ DEV: Supermoon Picks Up Two Accounts
MAD Agency Daily - Wednesday, April 19, 2017
Richmond Agency Barber Martin Moves to New Digs
Omnicom Q1 Revenue, Profits Up As Firm Sells Novus, Other Subsidiaries
Publicis Groupe Taps Havas Veteran To Oversee French Operations
Internet Will Surpass Print, TV, In Luxury Spending In 2018
Forecast: Nearly 80% Of U.S. Display Spending Will Be Programmatic
Paris Awaits: Creative Veteran Howie Cohen Stepping Down At Phelps
Eclair Naturals Highlights What You Won't Find In Its Cosmetics
Marcum Spots Pitch Value Of Sound Business Advice
Pandora Launches Brand Campaign, Makes Premium Available To All
Don't Be Evil -- Revisited
NEW! Adobe Launches 'The Heist'
REVOLVING DOOR: Peter Mears Named COO Of Havas Group
BIZ DEV: Wray Ward Named AOR For Sakrete
MAD Agency Daily - Tuesday, April 18, 2017
One Club Announces Finalists for 96th Annual ADC Awards
Study: Pre-Roll Ads Are Least Intrusive With Best Recall
Havas 'Drafts' Young Talent
Report: WPP Most Acquisitive Holding Company In Q1
RAPP Taps Weiss For Strategy Post
Google Accused Of Misrepresenting Fake Content Clean-Up
America Losing Interest In Shoes, Handbags
Facebook Live Gets Much Media Attention -- For All The Wrong Reasons
Storytelling And Research: Fumbling Around In The Dark
NEW! California Understands 'Water Fatigue'
REVOLVING DOOR: Julie Batliner Named President Of Carmichael Lynch
BIZ DEV: Battery Named Global AOR For AECOM
MAD Agency Daily - Monday, April 17, 2017
Oops. Newspaper Execs Who Left Denver Post to Start Their Own Agency Sued For Attempting to Steal Clients
Omnicom's Wren, IPG's Roth Earn Millions More In 2016
D&AD, Cannes Lions Introduce New Creative Programs
Mead Johnson Nutrition Offers Stories To 'Enspire' New Moms (And Dads)
DDB's Tribeca Festival Campaign Designed To Help Us See Ourselves in Others
Trulia Spotlights Nightmare Neighborhoods For Spring Home Buyers
Publicis Conseil Helps Spread 'Returnship' Message In France
Six Degrees Of Internet Excoriation
Part 7, Broadway Bound
NEW! Xfinity Brings 'Fast & Furious' Fans On High-Octane Car Chase
REVOLVING DOOR: Geometry Global Promotes 1, Hires 1
BIZ DEV: Hotwire Public Relations Group Scores Series Of New Clients
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