MAD Agency Daily
Thursday, October 19, 2017
  • Publicis Reports Improved Organic Growth In Q3

    "Even though we have some preliminary encouraging signs, we remain very cautious and determined to win," Publicis CEO Arthur Sadoun told analysts on an … Read the whole story

  • Former Starcom MediaVest, Engine Executive Joins As CEO

    Former Engine Media CEO Lisa Weinstein has been named CEO of, the Chicago-based media platform that was spun off from Discovery Communications nearly … Read the whole story

  • Ymarketing Now Playing In Sandbox

    Founded in 2002 by CEO Ryan Lash, the 70-person ymarketing focuses on data visualization and analytics with a roster of clients that includes Yamaha … Read the whole story

  • Walrus Taps W+K Veteran As Its New Media Guru

    The New York-based agency has hired Kevin Porter to become head of media communications, succeeding Mel Stern, who returned to J3/UM. Read the whole story

  • Can Amazon Deliver An Ad Business?

    The door is open for a major new player in the digital advertising business and Amazon has the ability to deliver. Its zero profit … Read the whole story

  • Did The IAB UK Just Save Advertising -- From Itself?

    Its Gold Standard launch today could be digital advertising finally growing up -- which it needs to do in order to survive. Read the whole story

  • Absolut, Rita Ora Team On 'Open Mic Project'

    Leading up to the Grammys, the effort will be supported with a "robust media plan" spanning "high-profile stages and properties," including the iHeartRadio Jingle … Read the whole story