It's called #UnsilenceTheConversation, and includes public service ads as well as a baby ad-blocker for no-longer-expectant parents. Read the whole story
The new operation will be developed by influencer marketing veteran Crystal Duncan who most recently served at Izea. Read the whole story
On the heels of GroupM's update, IPG Mediabrands' Magna unit has more than doubled its growth estimate for the U.S. ad economy in 2021. … Read the whole story
Madison Reed, a direct-to-consumer hair coloring marketer that disrupted the salon industry during the pandemic, has consolidated media for its direct, wholesale and retail … Read the whole story
Days after WPP's GroupM unit issued an especially rosy update to its U.S. ad outlook, GroupM -- as well as IPG Mediabrands -- have … Read the whole story
With a week to go until shareholders are set to vote on the controversial merger plan, Stagwell has submitted revised offer terms in hopes … Read the whole story
A French commercial shows the adventures of a pet cat, Grisou, who worries that his family will abandon him when they leave for vacation. Read the whole story