OMD, the incumbent on the assignment, will continue to support McDonald's USA locally and in other international markets with existing relationships. Read the whole story
Dennis Rodman and Jane Krakowski -- not your usual pairing -- star in a new campaign that advertises a deal until Jan. 6. Read the whole story
Experts are concerned that these ad-targeting options "could be used in ways that lead to negative experiences for people in underrepresented groups," says Graham … Read the whole story
L'Oreal on Monday unveiled its latest lightweight tech innovations to reinvent the hair-color category. Read the whole story
- COMMENTARY
For one, SEO in 2022 is going to show the growing demand for brand teams to follow Google's understanding of intent. Read the whole story
Location-based augmented-reality platform ARound is designed for live venues and retailers. H&M and an MLB baseball team are currently testing it. Read the whole story
