Mediapsssst
At some point early in the presentation, Kawaja recalled the great media transparency flap that occurred in 2016 after a presentation by media agency veteran Jon Mandel at an ANA … Read the whole story
Media agency executives at 4A's Decisions today discussed topics including talent and the industry need to help workers recapture a sense of "joy" at … Read the whole story
The role is new and Cacy will lead Known's burgeoning global media practice and drive the expansion of its advanced capabilities. Read the whole story
The new division is part of the company's mission to partner with brands focused on purpose-driven, life-saving work. Read the whole story
- COMMENTARY
The data world doesn't sit still and getting where you want to go begins with fully understanding where you've been and where you are. Read the whole story
Less than a week after officially stepping down at GroupM, Wieser launched "Madison & Wall," and is not expected to continue co-hosting the agency's … Read the whole story
Audi RED will be led by Marco Tomada and Stephan Strecker, with the support of a board of directors made up of equal partner … Read the whole story
The Mattel-owned brand is offering the special edition to football fans, but with a twist: It will only fulfill orders for the winning team. Read the whole story
Short-form video is the most popular content format for influencer marketing, with more than half of brand marketers saying they use it. Read the whole story
The award-winning creative has held posts at various agencies, including Crispin Porter and BBDO. Read the whole story
