MAD Agency Daily
Wednesday, May 24, 2023
  • GroupM's Wavemaker Ranks As Top Biz Dev Media Network In Q1

    According to the agency research firm, Wavemaker generated net new business value (annualized billings) of $800 million, including $564 million in retentions and $317 … Read the whole story

  • Wavemaker Americas Chief Louisa Wong Departs For Ad Tech

    Wong, who joined Wavemaker in 2020 from Carat, quietly became CEO of Extreme Reach. Read the whole story

  • Grossman Named First Chief Creative Officer For VCCP US

    The hire follows VCCP NY merging with its San Francisco-based creative agency Muhtayzik Hoffer (M/H) to earlier in the year. Read the whole story

  • Connects Expands To U.S., Wurst To Lead North American Efforts

    Founded in 2016, SEEN Connects focuses on digital-first work, from web3 to experiential and paid media. Read the whole story

  • Publicis Groupe Acquires AI-Focused Joint Venture

    Publicis Sapient AI Labs will become part of digital transformation unit Publicis Sapient. The transaction is designed to further strengthen the operation's data & … Read the whole story