Chaka Sobhani, formerly with Leo Burnett Worldwide, is based in London and will report to DDB Worldwide's Global CEO Alex Lubar. Read the whole story
The debit card was created to help Americans with overspending and under-saving. Read the whole story
Once the deal closes, the agency will be renamed H/Advisors Klareco. Read the whole story
X has a new ad strategy -- to support small and medium-sized businesses. Musk wants to attract smaller companies to fix X's failing ad … Read the whole story
Reddit is adding two advertising units as the company prepares for a rumored initial public offering and international expansion. Read the whole story
Viewers are encouraged to support the 100cameras partnership by sharing their own recreations of family photos using the hashtag #ToyotaFlashback. Read the whole story
It's unclear whether the data from OAREX is a lagging or leading indicator for the ad market, but it sends another mixed economic signal. Read the whole story
Lytics built an Interest Engine on a suite of AI tools, including Google Vertex AI for Natural Language Processing. It helps brands create graphs … Read the whole story