Mad Blog
by Barbara Lippert, Columnist
That's what Republican Presidential candidate Vivek Ramaswamy said, pulling an ad that aimed to soften his brutal attack-dog image. Read the whole story
by Joe Mandese
Flywheel's digital commerce data will be integrated into Omnicom's AI-powered operating system, Omni, says Duncan Painter, who will serve as CEO of the new … Read the whole story
by Fern Siegel
The work is part of the telecom company's ongoing effort to highlight services, rather than products. Read the whole story
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by Richard Whitman, Columnist
Beside lengthy careers at WPP, that is. Answer: They were both named Commanders of the Order of the British Empire effective January 1 by … Read the whole story
by Fern Siegel
Disney/ESPN is in the 10th year of a 12-year, multibillion-dollar deal for the CFP. Read the whole story
by Steve McClellan
The soft drink, born as an exclusive Taco Bell beverage, is also going national as part PepsiCo's permanent lineup of beverages. Read the whole story
by Laurie Sullivan
Here's one more reason to say goodbye to tracking browser cookies. Read the whole story
by Joe Mandese
From the high-profile players behind "Hudson Hawks" to the sale of Empower's "Un-holding Co.," as well as rapt attention to MDN's monthly ad-spending index … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Listening to Ramon Jones, EVP/CMO of Nationwide Mutual Insurance Company, describe business, one might think this year's mighty buzzword will be collaboration. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Welcome to 2024 and the next phase in cookieless ad targeting: a focus on cost and the ability to stitch together a variety of … Read the whole story