If approved, Omnicom will once again be the largest ad holding company by a wide margin. Read the whole story
IPG's Magna and WPP's GroupM this morning joined last week's upgraded outlook by Dentsu, while Publicis' Zenith has discontinued public reporting. The new Big … Read the whole story
Jon Wren will remain chairman-CEO, while IPG CEO Philippe Krakowksy will join Daryl Simm as co-presidents/COOs of the combined company, which will retain the … Read the whole story
Atlanta-based Trade School, which launched in 2020, is a sister agency to 22Squared. Read the whole story
The upcoming candy ad is the handiwork of Erich & Kallman. Read the whole story
Founded in 2019 by Michelle Pfeiffer, the genderless fragrance appeals to men and women. Read the whole story
- COMMENTARY
Advertising increasingly depends on freelance talent. That's changing fast as the tax code eliminates the designation. Is your agency and/or marketing department ready? Read the whole story
In addition to gender, RX currently measures representation across age, body type and skin tone expression. The RX Score measures the diversity of each … Read the whole story
Not really, but that's one recent tidbit in a newsletter that pokes fun at the industry created by agency veteran Dan Wald. Read the whole story
The clever spot raises awareness of the hospital as a global leader in rare diseases and the kids it helps. Read the whole story
Bellan-White has served as CEO of M&C Saatchi SS+K since January and will continue in that role. Now she will also be responsible for … Read the whole story
After confirming on Monday that it was in discussions regarding a potential bid, on Thursday the company issued a terse statement indicating its decision … Read the whole story
