A new forecast from UK-based Coda Research Consultancy predicts mobile ad spending in the U.S. will grow at an average rate of 37% annually in the next five years to … Read the whole story
Digg Account Director Emily Crume checks in on Foursquare nearly everywhere she goes. Sunday night she checked in at the Los Angeles International Airport … Read the whole story
According to the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month period ending March 2010 compared … Read the whole story
The old adage ending in "location, location, location" seems to be true once again, only this time it's gone mobile.While Foursquare is indisputably the … Read the whole story
Traditional pay-per-click platforms have allowed advertisers to drive leads through Internet ads for years, but with the uptick in mobile search, the percentage of … Read the whole story
At next week's OMMA Mobile on May 12 in New York, we are trying to focus on the app marketing and media economy, in … Read the whole story
A lot of folks in the media business are feeling pretty good right now -- from TV ad sellers and buyers to social media … Read the whole story
Thanks to the popularity of phones like the Motorola Droid, devices running Google's Android operating system outsold the iPhone in the first quarter of … Read the whole story
Tie-ins will include television advertising, an in-store gift-with-purchase promotion and a dedicated microsite, www.lgim2.com. The microsite includes a game, in which users are put … Read the whole story
Google search volume, an inviting developer platform, and the sheer number of mobile handsets running the Android operating system (OS) will keep smiles on … Read the whole story
Building on its push into prepaid mobile service, Sprint Nextel Thursday unveiled a set of new, lower-priced no-contract plans and handsets and as well … Read the whole story
YouTube aside, broadcast TV networks and "pure-play" online media brands are presently winning the online video wars, according to a new study by video … Read the whole story