Integrating brand messages into the content well is a fine idea, but only if the advertorial really is up to the task of pulling attention from cute kittens, dumbass stunts … Read the whole story
When formatting content specifically for the tablet browser, Moguldom has seen massive growth in iPad access. Platform provider OnSwipe says African-American audiences are leading … Read the whole story
It is not just the volume of expected purchases made via mobile, but rather the complex number of consumer behaviors that comprise the new … Read the whole story
A new study says social media "disproportionately impacts the viewing behaviors of younger consumers," according to Horowitz Associates. The study says 24% of 18- … Read the whole story
Does a tablet that delivers a good touch-based user experience and which is pleasing on the eye have an effect on how we feel … Read the whole story
A federal judge has dismissed a privacy lawsuit by consumers against 17 tech companies on the grounds that the consumers' written complaint -- which … Read the whole story
According to The Online Publishers Association, with Frank N. Magid Associates, over two-thirds of Smartphone owners reported that they "cannot live without" their Smartphones. … Read the whole story
The Shack is getting its own phone. Electronics retailer RadioShack is rolling out a branded, prepaid wireless service powered by mobile provider Cricket Communications. … Read the whole story
So Coca-Cola developed one -- an app -- to, you know, "make the world a happier place." Actually, the app is a new application … Read the whole story
Amazon on Tuesday announced that it had signed an agreement with EPIX, which is a joint venture of the movie studios Lions Gate, Paramount … Read the whole story
While speculative bytes continue to swirl around what Apple has coming -- yesterday it sent out formal invitations to a widely anticipated press event … Read the whole story
Royal Caribbean came in first among domestic cruise lines in the use of advanced marketing, according to a report by Market 21. The cruise … Read the whole story