Our fingers aren't "fat." But the mobile ads have been too dumb (or deliberately oblivious) to know we didn't want to click them. Google says it has a fix. Read the whole story
Consumers prefer tablets for searching and browsing, but not buying. Frustration in the user interface accounts for closed browsers and unfinished conversions, according to … Read the whole story
As mobile media evolves from being an "apple-cheeked darling" to a "difficult" teen, 2013 promises to be a year when marketers focus on metrics … Read the whole story
Facebook's release of updated iOS and Android apps on the same day this week only highlighted the social network's focus on mobile as the … Read the whole story
By marrying Polk's data for predicting auto buying intent at a granular level with publishers' first-party relationships with their users, Collider Media is trying … Read the whole story
A+E Networks Follows HBO Go in offering an iPad app that accesses complete seasons of programs from its A&E, History and Lifetime networks. Read the whole story
Breakfast may always be ready, but is the bed & breakfast industry ready to leapfrog into the Technology Age with a high-tech, social media-driven … Read the whole story
The former CFO at Sybase, Jeff Ross, will take over as CFO for the the mobile marketing firm in early January. The company says … Read the whole story
Marketers should reach mobile consumers with personalized information, offers and transactions that cater to their interests and needs at any moment they use the … Read the whole story
With the number of people reading emails on mobile devices increasing every month, responsive design that reformats emails for optimized viewing on different devices … Read the whole story