Mobile Marketing Daily Editions for May 2014
Mobile Marketing Daily - Friday, May 30, 2014
With Beats Deal, Apple To Share Brand Spotlight
InMobi Partners With Rubicon To Launch Mobile Native Ad Exchange
Boost Mobile Launches 'Spokesbattle'
Adelphic Mobile Taps IXI For Financial Data For Targeting
IDC Lowers Tablet Forecast Amid Phablet Gains
PCH Launches Mobile Ad Optimization Service
'Integrated' Campaigns Fall Short
'Guardian' Updates App With New Ad Options
Walmart, T-Mobile Ready To Bank?
Mobile Ad Tech SessionM Partners With Japanese E-Commerce Site Rakuten
Propel Marketing Expands Digital Services, Dives Deeper Into Mobile
Mobile Shopping & the Impulse Purchase
The Breakdown Of Mobile Programmatic Buying
Foursquare Loses Key Execs Following Major Reorg
Mobile Marketing Daily - Thursday, May 29, 2014
My Toon And Me: Real-Time Messaging Avatars Let You Play With Your 'Self'
Twitter Expands Global Political Ambitions
Samsung Tries To Preempt Apple With Open Mobile Health Platform
Electronics Industry Increases Online Advertising Investments
NativeX Unveils Native Ad Exchange For Mobile Games
Meeker Report Spotlights Mobile Growth
Mobile Check Deposit Expanding to More Banks
App Annie Acquires Rival Distimo
Apple Buys Beats Electronics For $3 Billion
Uber Catching A Ride On AT&T Phones
Rakuten Marketing Acquires DC Storm For Cross-Screen Attribution
Vubiquity Buys UK-based FilmFlex, Beefs Up Video, Digital Assets
Baseball-Card Collecting Goes Digital
The Light Is Shining On Mobile Programmatic
Mobile Passion Is Priceless For Programmatic
Smartphones, Mad Men, And The Decline Of Social Media
Mobile Marketing Daily - Wednesday, May 28, 2014
Chase, U.S. Bank Tops In Mobile Banking
Verve Mobile Launches White-Label Mobile Offers
Facebook Apps Top April Downloads
Twitter Strikes Billboard Deal For Real-Time Music Stats
Human Demand Boosts Mobile Game, Acquires DMP eDealya
Report: Yahoo Planning To Debut Rival To YouTube
BuzzFeed To End Partner Network, Focuses On Video
Is Big Data Helping Or Hurting The Shopper Experience?
Electronics Industry Increases Online Advertising Investments
Mobile Payment App Company Raises $5 Million
Tim Hortons Launches Mobile Payments
Groupon Enters Mobile Payments Market
The Confusion With Cross-Device Retargeting
The Light Is Shining On Mobile Programmatic
Stop Playing With That Remote! Mobile Ads That Change Your Channel
Mobile Marketing Daily - Tuesday, May 27, 2014
It's About The Work: MMA 'Hub' Features 450 Case Studies
Game Play On Mobile Devices Enjoys Upswing
Stop Playing With That Remote! Mobile Ads That Change Your Channel
Updated: ARF Continues Board Expansion: Adds comScore's Abraham, mcgarrybowen's Cooke
Will The FCC's Revised Net Neutrality Proposal Kill The Online Ad Industry?
When Is An Ad An Ad? Only Time Will Tell
Apple Ready To Set Up Home Automation, 'FT' Says
Google's Nest Testing Home-Security Market
How Brands Are Using Instagram
IDG Enterprise Opens Up Inventory To 'Programmatic Direct' Trading
Hispanics Over-Index In Mobile Video, Second-Screen Consumption
Mobile Marketing Daily - Friday, May 23, 2014
How Google Defines 'Mobile' - Or Doesn't
BrightRoll Inks Partnerships With Exelate, Verizon For Mobile Targeting Data
Google Developing Products With Advanced Vision Capabilities
Google Testing Tablet With 3D Sensor
Mobile Commerce & Moving the Ball Forward
Facebook Launches Access To Restaurant Menus Via SinglePlatform
Hispanics Over-Index In Mobile Video, Second-Screen Consumption
Media Buyers Cautious Of Facebook Video Ads
California AG Issues Guidelines For New Online Privacy Law, Pushes Mobile-Friendly Formats
Can Mobile Targeted Coupons Really Drive Consumers To Purchase?
Surge In World Cup Google Searches Makes Marketers Rethink Campaigns
Paid TV, ISP Consumer Satisfaction Rates Dropping
AmEx Confident on Future of Mobile Payments
New Way Twitter Is Attracting Video Sharing Advertisers
Mobile Marketing Daily - Thursday, May 22, 2014
Mobility, Brand Humility, And A New Customer Relationship
Updated Citi App Shows Account Info Without Login
The Smartphone Is The Remote Control
Apple Still Top U.S. Smartphone Vendor
AOL Pushes Into Linear TV: Acquires Audience Targeter PrecisionDemand, Merges With
Dunkin' Donuts & Staying Relevant with Mobile
How Mobile Changes Consumer Behavior During Work Hours
Facebook Updates Privacy Settings For New Users
Mobile Projected to Drive Online Commerce in Taiwan
TV Everywhere Has Visibility Issues, But Can Up TV Viewing
FirstBank Imagines A Dinner With Google Glass Wearers
LifeLock Removes Mobile Wallet App
Criteo Names Buckley Head Of Sales
Need Help Penning Facebook Status Updates? There's An App For That
New Feature Lets Facebook Users Share Music, TV
Mobile Marketing Daily - Wednesday, May 21, 2014
Can You Hear Me Now? Probably Not
Nearly $18B In Digital Ad Budgets Forecast To Be Earmarked For Mobile
Tactics To Drive Mobile Native Ad Optimization
Google Floats Notion Of Thermostat Ads
Dunkin' Donuts Ties Mobile To Traditional Media
SMS & Delivering the Wrong Message
Groupon Expands Payment Processing Business
Facebook Expands Video Ads Internationally
New Mobile Payment System Can Reach a 1 Million Customers
Social Exchanges Key To Retargeting Mobile
Europe's Online Ad Market Reaches 27.3B Euro In 2013, Mobile Display Accounts For Over 10%
Google Replaces Apple As World's Most Valuable Brand
SpotXchange Sees 350% Boost In Programmatic Video Spend In Q1; Hires, Promotes 3 For Regional Leadership
Fruit Vines Bites Launch Uses TV, Mobile Tour, Social
Mobile Marketing Daily - Tuesday, May 20, 2014
Twitter Takes Page From TV With Mute Button
Thinknear Bows Location Accuracy Index For Mobile Ads
The Reinvention Of Media And The Content Tipping Point
Facebook Adds "Ask" Button For Relationships
Mobile Isn't Mobile Without Email
Publicis, Facebook To Share Data, Images, And Video
Groupon Expands Payment Processing Business
Apple Partners for Mobile Payments Service
Loyalty Customers Drawn by Some Messages, 13 a Month Is the Limit
Phablets Used More Like Smartphones Than Tablets, Gaining Traction
Mag Publishers Bring Apps Back From Dead With Freemium Model
PubMatic Puts Mobile In Motion, Acquires Ad Server Mocean Mobile For $15.5M
Amazon Backs Shanghai-Based Food Vendor
For Brands, Apps Are A Big Bust
Google Acquires Divide, Supporting BYOD Trend
Will Native Drive The Next Advertising Renaissance?
Cricket Tries To Make Consumers Smile
Mobile Marketing Daily - Monday, May 19, 2014
Gamification: Who You Playing, Player?
AT&T Announces $48.5 Billion Deal To Buy DirecTV
6 Mobile App Myths That Should Be Retired Immediately
Rubicon Project Unveils 'Programmatic Direct' Platform, Launches In Mobile-Only Beta
iPhone Users Allowed To Proceed With Lawsuit About Address-Book Uploads
Mobile Commerce & the Year of the Mobile Wallet
OVGuide, Google Release Video Streaming App For Glass
Samsung Is Hiring To Build A Mobile Video Business
Data Puts New Tynt On 'Dark' Social, Sheds Light On Unseen Power Of The Long Tail
Google Acquires Quest Visual For Image Translation Tool Word Lens
Conversion Rate Optimization Pushing On Marketing Budgets
Most Companies, Except Snapchat, Increasing Efforts To Protect Consumer Data
Wireless Customers Stay Out Of Convenience
YouTube Aiming To Buy Twitch, Report Says
Mobile Marketing Daily - Friday, May 16, 2014
Isis Touts Growth, But Is It Gaining Loyal Users?
'Forbes' Gets 51% Of Digital Traffic From Readers On Mobile
PubMatic, xAd Team To Launch Location-Based Programmatic Marketplace For Mobile
The Digital 'Times' Are A-Changin'
Bentley Aligns With Apple, iOS Devices Shoot Luxe Car Video
Yahoo Movies Debuts As Digital Magazine
7-Eleven Campaign May Point to Mobile Payments Future
CPM On Mobile Private Exchange 213% Higher Than Public
T-Mobile, Univision Team To Reach Hispanics
IAB To Sync Ad Specs For Cross-Platform Campaigns
Connected TV Households Climb To 42 Million
Komli Media Adds Mobile To Retargeting Platform
Dialing Into the Customer Experience: Design For Mobile
IAB Seeks A Short-Term Plan To Mesh Mobile, PC Ad Formats
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