Since Apple launched its mobile payments service Apple Pay last week, various reports have come in about the customer experience based on early testing. But last night, Apple CEO Tim … Read the whole story
Facebook made big news last month with the relaunch of Atlas, extending its ad serving and targeting to the wider Web. But the social … Read the whole story
We are only beginning to understand the extent to which these devices are blending the functionality of media with that of real world tools. … Read the whole story
Cross-channel marketing remains in its infancy, despite the adoption of multiple media channels in marketing campaigns. Most lack proper integration and consistency. A global … Read the whole story
The deal -- designed to boost the company's profile while aligning it to the growth of mobile commerce and experience into live events -- … Read the whole story
The $39 Amazon Fire TV Stick, announced today, is an alternative to Amazon's established $99 Fire TV. That more expensive version comes with a … Read the whole story
Fifteen non-profit organizations are introducing the website Understood.org developed by digital agency Digital Pulp and supported with a multifaceted awareness campaign through the Ad … Read the whole story
The selection came after a formal review. The mobile assignment includes revamping the overall design, user experience and mobile development of both tablet and … Read the whole story
Starbucks surged into the top 10 as a result of the new "Meet me at Starbucks" campaign, where people were filmed getting together at … Read the whole story