Thursday, May 9, 2002
The Disney Channel used the NCTA trade show to introduce "Playhouse Disney A to Z," a new affiliate marketing and local ad sales promotion. Read the whole story
Depending on who you ask, sports radio is both a successful and an unsuccessful advertising vehicle. "It exceeds the power share of revenue," says … Read the whole story
Say goodbye to AC. VNU has announced it will expand the Nielsen brand name to all international markets and also linking the world-famous name … Read the whole story
