Publicis Groupe is tapping one of Madison Avenue's oldest brands - Leo Burnett - as the flagship for its newest, and potentially biggest digital … Read the whole story
[Mobile] When it comes to mobile media, keep it simple and capitalize on cross-promotional opportunities to extend audience interaction to handheld devices. Those were … Read the whole story
The first generation of social media was a collection of social tools and features that websites began to implement including profiles, blogs, friendships, networks, … Read the whole story
[Video] How-to startup Howcast Media on Wednesday reached key distribution agreements with AOL, Metacafe, Bebo, and blip.tv. Together, the new channels allow Howcast content … Read the whole story
Serving up a targeted audience of young, educated males, the CBS College Sports Network has launched an ad network encompassing all of CBS's college … Read the whole story
Think fast! If you could have any super power, would it be super strength? What about eternal youth? Or how about mind control? Those … Read the whole story
The city of Chicago has filed lawsuits against online auction site eBay and its subsidiary StubHub, alleging that the companies failed to collect tax … Read the whole story
McDonald's, Coffee Bean & Tea Leaf, Barnes & Noble and other retail locations across the United States could join in to provide consumers free … Read the whole story