A lawyer representing the blogger who insulted model Liskula Cohen told a Manhattan judge on Wednesday that the posts aren't libelous because they were … Read the whole story
"The more we know about you, the better the advertising will be" is a statement or a paraphrased mantra that you hear often when … Read the whole story
Facebook sent out a message to advertisers Wednesday afternoon notifying them that there are two new features to target users with: language and target … Read the whole story
Chris Hughes, one of four Facebook founders who left the social network in early 2007 to work on then-Senator Barack Obama's presidential campaign, is … Read the whole story
Microsoft Corp. revealed more details of its forthcoming Windows Marketplace for Mobile, promising developers 70% of sales revenue through the mobile application storefront. That's … Read the whole story
While the majority of Gen Y consumers welcome direct brand interactions through email, they are demanding greater control, according to a new study from … Read the whole story
Thomson Reuters has partnered with Harvard University's Berkman Center for Internet & Society to launch the Media Cloud, a set of research tools for … Read the whole story
SearchIgnite is introducing a tool that integrates search engine optimization rankings and performance data with pay-per-click search results. It will help marketers quantify investments … Read the whole story
Pay-per-click (PPC) advertising has emerged in the economic recession as a method to cut expenses and attract potential consumers searching the Web for deals … Read the whole story
Google has confirmed the launch of a new behavioral targeting program that will incorporate user data across thousands of ad partner sites, as well … Read the whole story