Google introduced publisher metrics and benchmark data identifying trends in display advertising to answer questions behind industry assumptions on real-time bidding, mobile, video, display … Read the whole story
While most of the shops surveyed pay their employees cash bonuses at year-end, they are allocated in a haphazard way. Bonus payments did not … Read the whole story
Worldwide mobile payment transactions will surpass $171 billion in 2012, up 62% from $106 million last year, according to Gartner. The number of mobile … Read the whole story
Expanding its global footprint, KBM Group, Young & Rubicam Group's database marketing agency, has agreed to acquire France-based Predictys. With its database -- including … Read the whole story
New findings from Rhythm NewMedia suggest that people like watching video better on tablets than smartphones -- although given smartphones' popularity, they still account … Read the whole story
Netflix has agreed to change the way it retains information about customers in order to settle a class-action privacy lawsuit, according to court papers … Read the whole story
Virtually every publishing category used by Google's DoubleClick saw 25% or greater growth in mobile Web ad impressions in the last quarter of 2011. Read the whole story
Game industry mainstay Trip Hawkins marks the 30th anniversary of his founding electronic arts by quitting his current social and mobile gaming firm Digital … Read the whole story