ALEX TAMAYO joined Beyond Interaction as senior partner, group account director. He will serve as the client lead for the Nokia, Canon and Advanced Micro Devices accounts. Most recently, Tamayo was senior vice president, group media director for DraftFCB in New York.

STEVE PEARSON was named senior vice president of engineering at Tremor Media. He joins the company from CBS Interactive, where he served as vice president of advanced technologies.

STEVE CARBONE joined Nurun as president of North America. This is the first time Nurun has appointed a president of North America. Carbone was most recently president of G2 Direct & Digital (formerly Grey Direct).

ALEXANDER SCHMIDT-VOGEL, the founding manager and current CEO of GroupM's MediaCom Worldwide, was named Global CEO of GroupM Trading, a new position.

JESSICA GEORGE joined Empower MediaMarketing as director, word-of-mouth marketing. She joins Empower from Northlich in Cincinnati, where she was an account supervisor.

ContextWeb promoted JAY SEARS to executive vice president of strategic products & business development and SHANTHINI SARKAR to chief product officer.

RILEY MCDONOUGH was named senior vice president, general manager and director of advertising sales, Americas, for Reuters Media's Consumer Publishing business. McDonough joins Reuters Media from WebMD where he served as senior vice president of sales, consumer markets.

Ideeli named RACHEL BARNETT and DAVID MANELA as chief financial officer and vice president strategic marketing, respectively.

GREG FIELD joined Moroch Partners as executive director, working on national McDonald's assignments as well as other strategic initiatives. He most recently worked at Karsh/Hagan, serving as vice president of client service handling the Rocky Mountain, Heartland and Midwest regional McDonald's account.

Katz Radio Group promoted SCOTT PORRETTI to vice president and general sales manager of Christal Radio, replacing CHRISTINE TRAVAGLINI, who is now president of Christal.

Doremus promoted HOWARD SHERMAN, managing director of Doremus New York, to president.

Deutsch Los Angeles promoted DAVID HEMLICH to media director;LAUREN MEHL to vice president, digital media director; BRIDGETT SILVA to senior vice president, group account director; ERIN JOYCE to vice president, associate director of human resources; MONICA JUNGBECK to vice president, account director; KATHY PETROPOULOS to vice president, account director; CHIP SHEEAN to vice president, associate design director; and SUNNY YUN to vice president, associate director of media buying.

JANEL SHERVINGTON joined RJ Palmer as an associate media director, primarily on the Boehringer account.

JULIE GOLDSTEIN and ERIN HARVEY were promoted to vice presidents at MediaVest.

Channel M named PETER LEE as chief technology officer and chief strategy officer. Lee was most recently vice president, business development new technology, at The Walt Disney Company.

Leapfrog Online hired MICHAEL LEFF as vice president and general manager of its Telecommunications vertical.

LinkedIn hired PATISHA ARRINGTON as advertising operations specialist, eastern region. Arrington previously served as advertising operations manager for The Wall Street Journal Online.

ALEX BOMBECK was promoted to president of Euro RSCG Discovery. Bombeck most recently served as president of digital, North America, for Euro RSCG 4D.

USA Today promoted NEIL FORD to director of online advertising, Midwest.

G2 Interactive named TOM CONTI as president of its Philadelphia operation.

SUSAN GIANINNO, chairman and CEO of Publicis USA was elected as chair of the Ad Council. She will serve in this position for one year.

MARK ARONOFF joined Mediaplex as an account executive.

Moxie Interactive named DAVID GOODRICH as senior vice president, managing director. Most recently, Goodrich worked for OMD, as managing director west, digital.

IAN BAER was named president of Big Fuel Communications. Prior to joining Big Fuel, Baer was managing partner of iCrossing.