Publishers can discern how their inventory is being judged by advertisers, Sovrn says. Read the whole story

The project will offer ad-supported streaming content, 'Billboard' says. Read the whole story

Mallory Cheng will serve as national podcast producer. Read the whole story

A Gartner study found 59% of CMOs reported having an insufficient budget to execute strategies in 2025 - down five percentage points since 2024. … Read the whole story

Influencer marketing platform Captiv8 has announced a partnership with AI-powered search engine Perplexity AI to help brands save time while vetting creators, planning campaigns, … Read the whole story

Ohio Attorney General Dave Yost will ask the 6th Circuit Court of Appeals to reinstate restrictions on teens' ability to use tech platforms. Read the whole story