Is Google getting more involved in efforts to cut down ad blocking? At least one report suggests that the Internet giant is looking at the possibility of an acceptable ads … Read the whole story
Goodway Group, a managed-services programmatic media firm, on Monday released a white paper whose findings run counter to the industry's 100% viewability standard. Findings … Read the whole story
Marketers and publishers all want first-party data. But what are the most important things they're asking about that data? Real-Time Daily checked in with … Read the whole story
AppNexus announced that Milan-based publisher Blogo will use the AppNexus Publisher Suite to offer its ad inventory across all demand channels and screens. Read the whole story
Location intel platform xAd announced a new chief product officer -- Google and Yahoo alum Shashi Seth -- as well as 100% year-over-year revenue … Read the whole story