Research Intelligencer Editions for September 2020
Research Intelligencer - Tuesday, Sept. 29, 2020
Data Reveals Q3 Ad Spending Rebound Stratified, Biggest Companies See Biggest Gains
Report Reveals Independent Voters Most Expensive To Target Via TV, Republicans The Cheapest
TV Could Lose $5 Billion In Advertising Through 2023: Analyst
How A Picture Worth $750 Could Impact The Presidential Election
Research Intelligencer - Monday, Sept. 28, 2020
Alternative Facts Fueling Alternate Realities
A Dozen Binge-Worthy Hidden Gems To Stream
Americans Put Environment Ahead Of Economic Concerns, Say Brands Should Be Responsible For Addressing It
Research: New Urgency Of Purpose
Research Intelligencer - Monday, Sept. 21, 2020
Sparks & Honey Report Finds Rise In Disinformation Impacting Trust In Giving
U.S. Ad Economy Rises 5.9% In August, First Expansion Since March
Research Intelligencer - Friday, Sept. 18, 2020
Out-of-Home Viewing Proves Big Boon For NFL Ratings, Despite Pandemic
Ad Demand Continues To Improve Since Recession Began: Direct-Response Outperforming Branding
Magna Reduces 2020 U.S. Ad Outlook Another Three-Tenths Of A Point: Now -4.6%
How Ad Execs Plan To Vote, Or Not Expands Measurement For Addressable TV Ad Efforts, Includes Project OAR Specs
Research Intelligencer - Wednesday, Sept. 16, 2020
Magna: U.S. Ad Spending Fell 7.2% During First Half, Erosion Poised To Moderate In Second Half
Magna Reduces 2020 U.S. Ad Outlook Another Three-Tenths Of A Point: Now -4.6%
How Ad Execs Plan To Vote, Or Not
Research Intelligencer - Tuesday, Sept. 15, 2020
Ad Inflation Continues, Despite Recession, Though It Has Moderated Significantly
Research Intelligencer - Tuesday, Sept. 15, 2020
Analysis Shows Broadcast Campaigns Performing As Well, If Not Better, Post-COVID
In Its First Year, Disney+ Penetrates A Third Of OTT: On Track To Overtake Hulu
GroupM: Global Ad Demand Improving, Turning 'Positive' In Some Markets
IBM Shows Through Nielsen How It Targets Ads Without Third-Party Cookies Or Identifiers
Research Intelligencer - Friday, Sept. 11, 2020
Average Prime-Time Scatter Prices Remain Stable During Pandemic, Thanks To NBC
Geopath Unveils 50% Surge In Place-Based Media Measurement, Plans To Fill Nielsen Void
Research Intelligencer - Thursday, Sept. 10, 2020
Consumer Confidence Reaches Low In The 8th And Final Wave Of Kantar's COVID-19 Barometer
Research Intelligencer - Wednesday, Sept. 9, 2020
Edelman Finds Americans Trust Employers, Not Government, To Fight Racism
The New Luxury: Sustainability; Fewer, Better Pieces
How To Make The Emmys Better
VideoAmp Hires Omnicom's Steuer To Lead TV Strategy, Currency
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