Similar to the way a delicate strand of pearls too tightly strung on a strand can buckle and appear out of place, Google may have begun to piece together too … Read the whole story
Google has been testing the inclusion of click-to-call phone numbers in search ads on high-end mobile phones, a spokesperson confirmed. It's a feature that … Read the whole story
We've made Google a verb. What does that mean? Well, for one thing, it means we have a better indication of prospect intent than … Read the whole story
Dotomi will soon begin to offer an advanced advertising campaign attribution service it has been testing for the past year. The service puts the … Read the whole story
Designing enterprise Web sites for search engine visibility has been a major thread of this column. So here are more ideas. Read the whole story
Over the past year I have been interviewing prominent researchers in the media industry. One of my favorite questions to ask is "What are … Read the whole story
AdGooroo released its Hijacking Report Wednesday. The report runs as part of Trademark Insight, a tool that enables search marketers to identify and take … Read the whole story
Yahoo has quietly settled a lawsuit by American Airlines about the alleged use of its name to trigger search ads. The Yahoo settlement ends … Read the whole story
Google began running a one-line blurb on google.com Wednesday to promote the Nexus One mobile phone that the Mountain View, Calif., search engine unveiled … Read the whole story