MediaPost Publications - Search & Performance Marketing Daily 08/08/2012

Subscribe to your choice of industry specific newsletters, save $100 on conferences, search member directories, comment on stories and more. Free to qualified media, marketing and advertising professionals.

While other MediaPost newsletters and articles remain free to all ... our new Research Intelligencer service is reserved for paid subscribers ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights from Joe Mandese, Editor in Chief.

Become a subscriber today!

SearchBlog

How To Bid And Beat Amazon At Paid-Search Clicks, Conversions

by Laurie Sullivan, Staff Writer

Gaining preferred position on the first page of search engine results requires brands to offer up the highest Revenue Per Thousand Impressions for each keyword term. A study released Wednesday … Read the whole story

Read Now »

Publicis Groupe Buys Resultrix, Strengthens Mobile
by Laurie Sullivan
Performics, the search marketing arm of the Publicis Groupe, announced the acquisition of Resultrix on Tuesday, reaffirming its stance on performance media and support … Read the whole story
COMMENTARY
The SEM Olympics
by Aaron Goldman, Op-Ed Contributor
In honor of the 2012 games in London, I thought it would be fun to compare the various Olympic sports to relevant search marketing … Read the whole story