SearchBlog
by Laurie Sullivan, Staff Writer
Cisco, a leading manufacturer of network equipment, has acquired a search engine. While the financial terms of the deal were not disclosed, Rowan Trollope, VP of Internet of Things and … Read the whole story
by Laurie Sullivan
Google released details of its artificial intelligence technology, RankBrain, in October -- but the practical implications of the algorithm on search were not realized … Read the whole story
-
by Laurie Sullivan
A bevy of search agencies have released data showing how Google's decision to reposition paid-search ads continues to drive higher click-through rates and conversions. Read the whole story
COMMENTARY
by Robert C. Johnson
There are many components involved in getting the customer experience right, particularly in the business-to-business space, but perhaps none are as important as skillfully … Read the whole story
by Wendy Davis, Felicia Greiff
The industry self-regulatory group Digital Advertising Alliance is launching a new ad campaign promoting its AdChoices program, which aims to inform consumers about online … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Horizon Media became Blab's first agency partner to use the predictive company's data segments to build real-time conversation-based targeting as part of its programmatic … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Despite the growing use of encryption technology, Internet service providers still are able to glean a great deal of information about their subscribers, including … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
Last year the average adult Web user spent 109 minutes per day using social media, according to a new survey from GlobalWebIndex. Read the whole story