Search & Performance Insider
Instagram has turned influencer-produced organic branded content into ads that run through feeds, like native ads or organic content in search results that appear with a "sponsored" label. Read the whole story
Google announced Thursday it plans to acquire business intelligence platform Looker for $2.6 billion in a deal that will see the company's technology integrate … Read the whole story
Consumers may be willing to give up privacy for convenience in apps, but not all are happy with the tradeoff. Read the whole story
On Thursday, Google announced plans to launch its Stadia streaming cloud-based game console in November, backed by top publishers such as Ubisoft, Bethesda, Electronic … Read the whole story
BikeAround is part of Google's "Search On" series that tells inspiring stories of people using technology to solve big problems. Read the whole story
The Pivotal Research Group is now shifting estimates -- some $25 million in revenue coming from CTV-related fees for ad spend -- to next … Read the whole story
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Consumers feel increasing "ownership" of the brands they love -- and they want brands to deliver something that's "just right" for each particular moment … Read the whole story
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Convenience is also key. But shoppers have little patience for excessive emails from retailers, Yes Marketing reports. Read the whole story
