Performance Marketing Insider
The brand safety verification for native ads running on the Microsoft Audience Network includes Microsoft owned-and-operated sites such as MSN, Outlook.com, and the Microsoft Edge browser as well as partner … Read the whole story
Pinterest announced the launch Tuesday of ads alongside visual search results and more places to shop on the site for the U.S. and U.K. … Read the whole story
The Google auction for search slots on Android devices demonstrates that Bing has a following. Read the whole story
Vik Gupta, who joins the company from Google, has worked with many technology companies, from IBM and Oracle to Intuit and Facebook. Read the whole story
A federal judge has thrown out a privacy lawsuit brought by the New Mexico Attorney General over children's educational apps. Read the whole story
- COMMENTARY
Two primary headwinds will impact performance -- localized community COVID-19 outbreaks and shipping delays -- as marketers approach the holiday season. Read the whole story
- COMMENTARY
Some 26% of U.S. adults said they get news on the video-sharing site, and about three quarters of those people describe YouTube as an … Read the whole story
An analysis of actual ad spending trends during the second and third quarters indicates most marketers are firmly in rebound, but the biggest gains … Read the whole story
The feature is aimed at small- and medium-sized businesses that want to launch ad campaigns at scale across premium publishers in the company's marketplaces. Read the whole story
