Ranking always has been Google's secret, but Gary Illyes, Google webmaster trends analyst, sheds some light on how the search engine approaches it. Read the whole story
The multimedia ad format will use AI and machine learning to combine images, headlines and descriptions, and will serve up on Bing.com. Microsoft says … Read the whole story
"Being able to build a brand from scratch is truly every marketer's dream," Eastman said. "It's a unique opportunity to be with a company … Read the whole story
YouTube's video recommendation algorithm often violates the platform's own content policies, according to a crowdsourced investigation released today by Mozilla. Read the whole story
"Although we recognize that advertising is an important source of revenue for content creators and publishers online, this does not justify the massive commercial … Read the whole story
The agency, Performance Art, will be led CEO Andrea Cook who was previously CEO at FCB/SIX, the Toronto-based marketing agency within the FCB agency … Read the whole story
Ecommerce surged in the past year as people shopped online more often while stuck at home during the pandemic. Read the whole story