Search & Performance Insider
This information is used by search engines to determine how frequently to crawl the website, and to determine pages to index and ones to leave out. Read the whole story
In its first major CPG co-marketing campaign, Instacart fulfilled on a long-time strategy to deliver shoppable television commercials for Michelob ULTRA. Read the whole story
Cher Horowitz, played by Alicia Silverstone, is back and ready to shop. Rakuten today released a teaser of its game day ad ahead of … Read the whole story
About 75% of customers said chatbots do not handle complex questions well, while more than half struggled to find alternate resolutions to a problem … Read the whole story
- COMMENTARY
No. Quite frankly, the folks in the House and in the Senate lack the depth of understanding required for following up with a real … Read the whole story
With viewership of major league baseball declining among Gen Z, in particular, losing YouTube TV could eventually hurt the network's advertising prospects. Read the whole story
- COMMENTARY
The data world doesn't sit still and getting where you want to go begins with fully understanding where you've been and where you are. Read the whole story
The exclusive deal will continue into 2024, enabling advertisers and brands to continue purchasing SoundCloud U.S. ad inventory directly through SXM Media. Read the whole story
The deal will pair automotive consumer data with TV streaming data to help auto marketers buying ad time on Roku better understand how advertising … Read the whole story
- COMMENTARY
I applaud the many brands taking the necessary steps to create a more equal playing field, but I ask that you finish the job: … Read the whole story
- COMMENTARY
Most consumers would welcome AI, a Redpoint Global study finds. Consumers rank chatbots as the most ideal use of AI for CX, but 70% … Read the whole story
But fewer than half fully understand programmatic advertising, Acast reports. Read the whole story
