- IAB Conference Goes Viral, Features Anthony Fauci Keynote
MediaDailyNews, Joe Mandese - Thursday, January 14, 2021
The Interactive Advertising Bureau this morning unveiled highlights of the agenda for its annual conference, which will be held virtually March 8-12, and which will feature speakers such as D ...
- Why CES' Hottest Party Had No Attendees
MediaDailyNews, Joe Mandese - Thursday, January 14, 2021
CES normally is renowned for its parties in some of Las Vegas' hottest venues, especially when they are hosted by companies like iHeartMedia and MediaLink, but this year's biggest shind ...
- MDC's CES Tour Pitches SwaS: 'Screen With A Service'
MediaDailyNews, Joe Mandese - Thursday, January 14, 2021
Guided agency tours of CES are not uncommon, but this year's virtual ones have expanded the audience of attendees beyond the hearty few that might have walked the floors ...
- CES: Young Streaming Players Philo, Pluto TV See Growth, But Uncertainty Remains
Television News Daily, Wayne Friedman - Tuesday, January 12, 2021
Cheaper at-home TV streaming alternatives got a big boost last year, but that trend may not last heading into 2021. ...
- Amazon, Google, Twitter Talk About Cross-Border Data Transfer Federal Privacy Laws At CES
Inside Performance, Laurie Sullivan - Tuesday, January 12, 2021
Cross-border data transfers will increase the incentive for the federal government to create privacy standards. ...
- Samsung Dominates Day One CES Buzz
MediaDailyNews, Joe Mandese - Tuesday, January 12, 2021
Consumer electronics giant Samsung won the social media buzz during the first 24 hours of CES, according to an analysis released today by analytics firm Talkwalker. With 7,400 mentions, Samsu ...
- Planet Fitness CMO Recounts Pandemic Pivot
Marketing Daily, Tanya Gazdik - Sunday, October 25, 2020
Planet Fitness' pandemic-related marketing has resulted in social media gains, including 248% more YouTube subscribers. ...
- Agencies Unite To Launch 'Black SXSW'
MAD, Larissa Faw - Wednesday, October 7, 2020
TBL (Table) TV & Film Conference, set for Los Angeles in July 2021, aims to bring Black creative talent to the entertainment industry. ...
- The One Club Restores Original Name For Its Upcoming Multicultural Conference
MAD, Larissa Faw - Monday, August 10, 2020
Acknowledging the industry's lack of progress on the D&I front, The One Club is rebranding its "Here Are All The Black People" multicultural conference. ...
- MediaPost Hosts Automotive Movers, Shakers At Virtual Conference
Drive Time, Tanya Gazdik - Monday, August 10, 2020
Speakers at the two-day virtual conference include Ford's Joy Falotico, Hyundai's Angela Zepeda and Lexus' Lisa Materazzo: ...
- ANA Converts 'Masters Of Marketing,' Media Confabs To Virtual Events
MAD, Steve McClellan - Wednesday, July 15, 2020
The Masters of Marketing Conference usually draws a Who's Who of top marketing and agency executives. The virtual version is set for Oct. 21-23. ...
- Zoom Limits End-To-End Encryption Privileges
Digital News Daily, Gavin O'Malley - Wednesday, June 3, 2020
Zoom CEO Eric Yuan said giving away encryption privileges would enable widespread unlawful use of the video conferencing platform. ...
- Zoom Revamps User Numbers Vs. Participants
Digital News Daily, Gavin O'Malley - Thursday, April 30, 2020
The video-conferencing platform says it has an average of 300 million meeting "participants." A "daily active user" can only be counted once per day. ...
- Paid Search Association Moves Industry Conference To Zoom
Inside Performance, Laurie Sullivan - Thursday, April 23, 2020
The Paid Search Association will hold its first conference online via Zoom. The three-day online conference is free, but limited to 500 people on a first-come, first-served basis. ...
- ANA 'Suspends' Brand Activation Conference
MAD, Steve McClellan - Tuesday, March 24, 2020
The group also canceled outright two additional conferences and is assessing options for hundreds of other events scheduled throughout the year. ...
- Marketers Heed Own Advice, Replace Conferences With Personalised Campaigns
London Blog, Sean Hargrave - Friday, March 20, 2020
The personal touch of an event has gone, so marketers are reacting by switching out generic campaigns for far more personalised messaging. ...
- Webinars And Content Marketing Set To Fill Coronavirus Void
London Blog, Sean Hargrave - Monday, March 16, 2020
As conferences are cancelled adtech and martech firms are gearing up for webinars and content marketing drives. ...
- ANA Cancels Annual Media Conference
MAD, Steve McClellan - Thursday, March 12, 2020
The conference had been scheduled for Miami March 25-27. The status of future ANA events will be evaluated on a case-by-case basis. ...
- 4As Postpones A Second Conference: Decisions 2020
MAD, Steve McClellan - Thursday, March 12, 2020
The 4As said it would communicate new event dates shortly. Decisions 2020 had originally been scheduled for April 20-21. ...
- Holding Companies Tighten Travel Restrictions As Conferences Near Go-No-Go Decisions
Mediapsssst, Richard Whitman - Wednesday, March 11, 2020
The coronavirus has been officially declared a global pandemic and holding companies are tightening travel policies further and providing more options for working remotely. ...
- 4As Postpones Management Practitioners Forum Until The Fall
Mediapsssst, Richard Whitman - Monday, March 9, 2020
Exact dates aren't yet nailed down. For now Decisions 20/20 is still set for NYC April 20-21 as planned. ...
- SXSW: Between A Rock And Hard Place
Mediapsssst, Richard Whitman - Friday, March 6, 2020
Major companies have been pulling out left and right -- citing the Covid-19 crisis -- like Apple, Netflix, IBM and Warner Media. For now the event is still scheduled ...
- Google, Adobe Take Annual Conferences Online Over Coronavirus Concerns
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 3, 2020
Google and Adobe sent emails to conference attendees this week to announce both companies will rebrand their annual conferences and take them online. ...
- Will Mobile Brands Cut Marketing Budgets After MWC Cancellation?
London Blog, Sean Hargrave - Wednesday, February 26, 2020
No compensation and no new business surely means something has to give. ...
- At Least One Exhibitor Reveals No Refund For Cancelled MWC
Around the Net In MAD London, Sean Hargrave - Friday, February 21, 2020
"Mobile Marketing Magazine" has heard from one MWC exhibitor that they are not being offered a refund by the GSMA, the event's organiser, and are even liable for their cateri ...
- Cannes Lions 'Open For Business' Despite MWC Cancellation
Around the Net In MAD London, Sean Hargrave - Monday, February 17, 2020
Despite coronavirus prompting the cancellation of MWC this year, the organisers of Cannes Lions have announced they remain "firmly open for business," "Campaign" reports. ...
- Conferences Supply Their Own Perils For Publishers
Publishing Insider, Rob Williams - Friday, February 14, 2020
The coronavirus claimed its first major victim in the conference industry with this week's cancellation of the Mobile World Congress in Barcelona. ...
- Mobile World Congress Cancelled
Around the Net In MAD London, Sean Hargrave - Thursday, February 13, 2020
As predicted by "MAD London" yesterday, the BBC has confirmed the Mobile World Congress (MWC) will not take place this year due to too many big names pulling out ov ...
- Facebook Joins Sony And Amazon In Dropping Out Of MWC
Around the Net In MAD London, Sean Hargrave - Wednesday, February 12, 2020
Facebook has become the latest high-profile technology company to pull out of Mobile World Congress in Barcelona later this month, over fears of coronavirus, "The Independent" reveals. ...
- Can Barcelona's MWC Survive Coronavirus?
London Blog, Sean Hargrave - Wednesday, February 12, 2020
We'll know on Friday, but it's looking unlikely that the Mobile World Congress can carry on with so many dropping out. ...
