- El Pollo Loco Serves Up Inspiration, Inclusivity
QSR Land, Sarah Mahoney - Tuesday, November 24, 2020
It's also introducing a new design aesthetic, which it hopes will add a little joy to an often-dreary category. ...
- White Castle Leverages A Century of 'Craveability'
Brand Insider, Steve Smith - Friday, November 20, 2020
The century-old White Castle brand was ahead of the curve on QSR delivery (in the 1930s), CPG extensions and even app-based advance ordering. CMO Lynn Blashford explains how a high ...
- DoorDash Eyes Amazon-Like Growth Plan, Ghost Kitchens Expand
Marketing Daily - Top of the News, Steve Ellwanger - Tuesday, November 17, 2020
DoorDash says it plans to build products that can "facilitate the delivery of any item." ...
- Denny's Broadens Cause Marketing: 'America Needs A Hug'
QSR Land, Sarah Mahoney - Tuesday, November 17, 2020
Denny's is on an empathy mission, broadening its lens on the causes that matter most to customers, says chief brand officer. ...
- GroupM's Wieser On The Upside Of A Pandemic
MediaDailyNews, Joe Mandese - Tuesday, November 10, 2020
Significant unintended benefits for marketers have been the adoption of "slow-walking" programs already in place, and encouragement of innovation. ...
- New McDonald's Growth Menu Rooted In Cultural Relevance
Marketing Daily - Top of the News, Steve Ellwanger - Tuesday, November 10, 2020
McDonald's launched a campaign called "Serving Here" that it hopes will better connect the QSR chain with local communities. ...
- Papa John's Keeps The Pizza Party Going
QSR Land, Sarah Mahoney - Tuesday, November 10, 2020
America's still not sick of pandemic pizza. Papa John's just announced a 24% increase in same-store sales in its third quarter. ...
- Outdoor Dining Is Changed Forever
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, November 8, 2020
The outdoor dining program that allowed more than 10,000 restaurants to set out tables on New York City’s sidewalks is here to stay, according to the city’s mayor and ci ...
- Friendly's Parent, Rubio's File Chapter 11 As Industry Turmoil Continues
Marketing Daily - Top of the News, Steve Ellwanger - Tuesday, November 3, 2020
The parent company of Friendly's Restaurants has agreed to sell the chain's 130 locations, in another example of restaurant industry consolidation. ...
- How Dunkin' Powers Its Loyalty And Delivery Biz
QSR Land, Sarah Mahoney - Tuesday, November 3, 2020
Two Dunkin' execs explain how the QSR chain used loyalty efforts and expanded delivery to drive growth. ...
- Inspire Brands To Buy Dunkin' Brands Group For $11.3B
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, November 1, 2020
Inspire Brands Inc. and Dunkin’ Brands Group Inc. announced Friday the two restaurant companies will merge. Inspire will buy Dunkin' for $106.50 a share, for a total of approximately $11 ...
- Listening to Customers, Not Data: The Just Salad Blend
Brand Insider, Steve Smith - Friday, October 30, 2020
In the early days of the COVID lockdowns some restaurants and QSRs became makeshift grocery stores. They filled a gap for their customers when standard groceries ran low or ju ...
- DoorDash Launches Campaign Promoting Its 'Reopen For Delivery' Program
MAD, Larissa Faw - Tuesday, October 27, 2020
Program is dedicated to helping restaurants get back in business by providing infrastructure and operations assistance. ...
- Seeking Bigger Slice Of Takeout, Panera Bread Adds Pizza To Menu
Marketing Daily - Top of the News, Steve Ellwanger - Wednesday, October 28, 2020
Three pizza flavors --- cheese, Margherita and chipotle chicken & bacon --- began rolling out yesterday. ...
- For Amazon, Coca-Cola, Technology Moves To The Cloud As COVID-19 Forces Change
Inside Performance, Laurie Sullivan - Tuesday, October 27, 2020
As companies from retailers to restaurants rethink contactless everything and begin to use mobile phones to transition the experience, is there performance data behind the change? ...
- How DoorDash Handled Chaos Of 2020
Marketing Daily, Steve Ellwanger - Monday, October 26, 2020
Among the company's early moves to help local restaurants affected by pandemic was to cut commissions restaurants paid to DoorDash. ...
- Study: QSR Apps Rule, As Demand For Digital Orders Tops 70%
QSR Land, Sarah Mahoney - Tuesday, October 27, 2020
Consumers may be gradually recovering their pre-COVID appetite, but they're clamoring for more safety and convenience from restaurant brands. ...
- As Businesses Re-open, Data Yields Insights To Help Marketers Survive Holiday Season
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 26, 2020
As new restaurants and food businesses open at pre-pandemic levels, Yelp data on the economy and Deloitte insights reveal what consumers are thinking and how they plan to shop duri ...
- Starbucks Takes Major Step Toward Diversity
QSR Land, Sarah Mahoney - Tuesday, October 20, 2020
Starbucks is making changes to its hiring policies, linking executive compensation to improvements in inclusion efforts. ...
- Dunkin' Offers Spicy Ghost-Pepper-Flavored Donut
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, October 15, 2020
Had enough pumpkin-flavored everything this fall? Dunkin’ is taking it up a notch with a Spicy Ghost Pepper Donut, added to its menu beginning Wednesday for a limited time at participati ...
- Chicago Restaurant Chain Wades Into Politics
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, October 13, 2020
While many national restaurants are encouraging voting by both customers and employees, Chicago’s Fifty/50 Restaurant Group is taking it a step further. The company’s West Town Bakery & Diner announc ...
- Sustainability Takes Center Stage In Food/Bev Efforts
Marketing Daily - Top of the News, Steve Ellwanger - Wednesday, October 14, 2020
Panera is partnering with WRI and the Pure Strategies sustainability consultancy to calculate the carbon footprint of each of its ingredients. ...
- Kroger, Muscle Maker Expand 'Virtual Kitchen' Concept
Marketing Daily - Top of the News, Steve Ellwanger - Tuesday, October 13, 2020
Nation's largest grocery retailer, The Kroger Co., has been partnering with meal prep and delivery provider ClusterTruck. ...
- In A Pizza-Driven World, Domino's Keeps Dominating
QSR Land, Sarah Mahoney - Tuesday, October 13, 2020
America continues to rely on pepperoni's magical powers to get through the pandemic, with Domino's U.S. sales rising 17.5%. ...
- 'World's Most Beautiful' Taco Bell Soothes The Eyes
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, October 11, 2020
One California Taco Bell attracts tourists from all over the world.“Nestled 75 feet from the ocean on Pacifica State Beach, it looks more like a SoCal bungalow than a fast-fo ...
- Saladworks Targets the 4Me Generation
Brand Insider, Steve Smith - Friday, October 9, 2020
Every marketer wants to crack the code on younger demos and the ways that digital entitlement has shaped Millennials and Gens Y/Z. But not many CMOs with whom I ha ...
- Yelp, Zillow Data Rank Best Suburbs To Escape Cities
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 9, 2020
People are searching for new places to live as many now work from home. Buyers now seek a new balance of indoor and outdoor space while still maintaining that big-ci ...
- Pandemic Prompts Bankruptcy Filings At Ruby Tuesday, Golden Corral
Marketing Daily - Top of the News, Steve Ellwanger - Thursday, October 8, 2020
The Chapter 11 filings come as prospects dim for Congress to provide additional financial assistance to the beleaguered restaurant industry. ...
- Great Marketing Recipe: Teens Devour Travis Scott Meal
Marketing Insider, Aaron Paquette - Thursday, October 8, 2020
What can marketers learn from this McDonald' promotion, which brought a ray of hope to gloomy restaurant predictions? ...
- "We Were Dark And We Were Still Doing Well": A&W And The QSR Surprise Of 2020
Brand Insider, Steve Smith - Friday, October 2, 2020
While the COVID crisis ravaged the dining and restaurant sector, it was a very different story for many QSR brands within that segment. ...
