- 'Daily Mail' Sues Google, Alleging Publishers Get Punished If They Don't Sell Enough Ads
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 20, 2021
Search marketing experts will say "The Daily Mail" needs help and the ranking drop in Google search results has little to do with not selling enough ad space through Google ...
- Google SEO Experts Challenging 'The Daily Mail' And Other Publishers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 20, 2021
Aimclear SEO lead Lea Scudamore gave dailymail.co.uk a grade of "F" for overall performance due to excessive network payloads and long initial server response time, with a fully loaded ti ...
- WordPress Weighs Disabling Google's Browser-Based Targeting Code
Digital News Daily, Wendy Davis - Monday, April 19, 2021
WordPress has proposed disabling the code Google is using to implement its new browser-based targeting system. ...
- Startup Will Allow Journalists To Share In Subscription Revenue; Jon Kelly Named Editor
Publishers Daily, Ray Schultz - Friday, April 16, 2021
The new company will help writers drive traffic via audio, newsletters and events. ...
- Every Publisher Should Celebrate Digital Subscription Growth
Publishing Insider, Rob Williams - Monday, April 19, 2021
The biggest surprise is the 28% growth in digital subscriptions for National Geographic from about 142,000 last June to more than 182,000 by the end of 2020. ...
- GOP Floats New Curbs On Tech Companies
PolicyBlog, Wendy Davis - Friday, April 16, 2021
Republican staff in the House suggest broadening the Children's Online Privacy Protection Act, limiting Section 230 protections ...
- Reuters Joins Parade Of News Groups That Charge For Content
Publishers Daily, Ray Schultz - Thursday, April 15, 2021
News brand has set a price of $34.99 per month for content on industry verticals. ...
- 'Now This,' TikTok Partner On Weekly COVID-19 Series
Publishers Daily, Ray Schultz - Wednesday, April 14, 2021
"Viral" will feature coverage of vaccine efficacy, transmission timelines, treatment and myth-busting. ...
- Google's 'Project Bernanke' Should Sow More Publisher Distrust
Publishing Insider, Rob Williams - Thursday, April 15, 2021
The program has generated hundreds of millions of dollars a year for the company, possibly at the expense of publishers that sell ad inventory in open bidding. ...
- Gawker Is Returning With Leah Finnegan As Editor
Publishers Daily, Ray Schultz - Monday, April 12, 2021
The famously snarky site is being relaunched after four years in limbo. 'Gawker' entered bankruptcy in 2016 ...
- Project Bernanke Is Not Google's First Secret
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 12, 2021
Agencies and publishers were equally surprised to learn that Google ran a secret project to rig advertising auctions in its favor. ...
- Merkle's Co-Op Data Strategy Means Brands Build A First-Party ID Graph
Data & Programmatic Insider, Laurie Sullivan - Monday, April 12, 2021
Marketers who made significant investments in addressable advertising and found results in data may feel any other targeting option is a bridge too far to cross. ...
- Texas-Led Antitrust Case Misunderstands Online Ads, Google Tells Court
Digital News Daily, Wendy Davis - Friday, April 9, 2021
"The government intervention sought by plaintiffs would do significant harm to the many businesses, large and small, who choose to use Google's effective advertising services, with a ripple effect ...
- The Weekly 'Forward' Newsletter Renamed 'Looking Forward'
Publishers Daily, Ray Schultz - Monday, April 12, 2021
The e-letter can be printed as a PDF so subscribers can read it over the Jewish sabbath. ...
- Kalmbach Launches Railroading Membership 'Portal'
Publishers Daily, Ray Schultz - Thursday, April 8, 2021
Trains.com features videos and other content tied to such brands as 'Trains,' 'Classic Trains' and 'Model Railroader.' ...
- Edit Hires Announced At 'San Francisco Examiner,' 'New York Times' And 'Berkeleyside'
Publishers Daily, Ray Schultz - Thursday, April 8, 2021
'Examiner' names Carly Schwartz, founding editor of Google Insider, as editor-in-chief. ...
- OkayMedia Names Isha Sesay CEO, Focuses On Black Culture
Publishers Daily, Ray Schultz - Thursday, April 1, 2021
The first woman to serve in that role, the former CNN reporter will highlight seldom-heard global voices. ...
- States Newsroom Debuts 21st Local Outlet: 'Idaho Capital Sun'
Publishers Daily, Ray Schultz - Thursday, April 1, 2021
The launch is one of five planned for this year in effort to bolster local news coverage. ...
- Vice Media Group In Merger Talks, In Pursuit Of Public Offering
Publishers Daily, Ray Schultz - Wednesday, March 31, 2021
Reports say Vice is in advanced talks with 7GC & Co Holdings, a special-interest acquisition company. ...
- Reuters' Vaccine Data Collaboration With Amazon Is Likely To Disappoint
Publishing Insider, Rob Williams - Thursday, April 1, 2021
Reuters claims Amazon customers will get answers to questions about the availability and eligibility for vaccines in more than 85 countries and all 50 U.S. states. ...
- Wyndham's Road-Tripper Campaign Hits The Road As Hotels Ramp Up Incentives
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 31, 2021
In the latest PSA-style video launched today, Oliver Hudson is the voice of the football bobblehead helping friends prepare for their first road trip in a year. ...
- Newsletter Ad Network Debuts In South Florida, Set To Roll Out Nationally
Publishers Daily, Ray Schultz - Tuesday, March 30, 2021
Letterhead Ad Network is designed to help writers and publishers build and support email newsletters. ...
- Is Substack As Valuable As Tribune Publishing?
Publishing Insider, Rob Williams - Tuesday, March 30, 2021
Andrew Sullivan, Glenn Greenwald and Matt Taibbi are among the recent converts to the platform, which started in 2017. ...
- Future Global Charts Ecommerce Course For Cookieless Web
Publishing Insider, Rob Williams - Monday, March 29, 2021
"We focus on what we like to call 'commerce content.' Mike Peralta, Future's global CRO, said in an interview. ...
- Zuckerberg Proposes Congress Should Limit Web Companies' Legal Protections
Digital News Daily, Wendy Davis - Wednesday, March 24, 2021
Facebook CEO Mark Zuckerberg will suggest that Congress revamp Section 230 of the Communications Decency Act by linking the legal protections afforded to web companies to their efforts to ta ...
- 'Medium' Offers Employee Buyouts As Business Model Shifts
Publishing Insider, Rob Williams - Thursday, March 25, 2021
The cost-cutting move underscores the difficulty in starting consumer titles in a crowded market. ...
- Justice Department Sides With YouTube In Fight Over Section 230
Digital News Daily, Wendy Davis - Tuesday, March 23, 2021
Siding with YouTube, the Biden administration is urging a federal judge to reject an attempt by video creators to invalidate Section 230 of the Communications Decency Act. ...
- Most Conservative Sites Lost Traffic In February, But A Few Stood Out
Publishers Daily, Ray Schultz - Tuesday, March 23, 2021
'Bongino.com,' 'The Daily Wire' and 'Newsmax' all grew by triple digits, 'TheRighting' reports. ...
- Spotify, Substack Slammed For Payments To Artists
Publishing Insider, Rob Williams - Wednesday, March 24, 2021
The payments are concentrated among a handful of artists because only about 43,000 of them were responsible for 90% of the activity on Spotify, ...
- Ad Agency In Partnership To Rank Content For Social Bias
Publishers Daily, Ray Schultz - Monday, March 22, 2021
The Media Roundtable is being launched as political debate reaches new levels of rancor. This will help advertisers put their dollars into media that supports their values, the partners ...
